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Title: Assistant Vice President, Alumni Engagement Employee Classification: AP - Administrative Professional Pay Grade: AP 9 Division: Advancement Department: VP Advancement Campus Location: Main Campus General Summary The Assistant Vice President (AVP) of Alumni Engagement will provide vision and leadership for alumni programs (both university-wide and school/college-specific) and related initiatives offered under the E-Alumni brand. The AVP will be responsible for the strategic planning, creation, delivery, and maintenance of a comprehensive suite of alumni programs, all advancement communications, and volunteer opportunities meant to increase alumni connection, engagement, and philanthropic support. Reporting to the Vice President of Advancement & Executive Director of the EMU Foundation (EMUF), the AVP is a member of the EMUF leadership team and must have excellent collaboration and communication skills to develop and maintain partnerships with advancement staff, frontline fundraisers and other EMU colleagues. The AVP is also a highly visible leader across the broader university community. The AVP will work to establish and grow effective partnerships with college deans, school leaders, and other key university partners. The AVP will also strengthen a critical strategic partnership with the EMU Division of Communications. Additionally, they will work alongside Executive Officers, including the Offices of the President and Provost, Intercollegiate Athletics, Chief Diversity Officer, and Enrollment Management, to help support all institutional priorities through effective alumni engagement. Principal Duties and Responsibilities Provide vision, direction, and leadership for the Alumni Engagement team. Manage the strategic planning process for alumni engagement and measure programmatic progress and alumni engagement. Establish organizational plans to meet engagement and philanthropy goals and oversee a comprehensive program that focuses on continued growth, innovation, and engagement. Responsible for the design, planning, and implementation of programs, communications, services, and volunteer opportunities meant to increase alumni loyalty and engagement with the university. Apply specific strategies for varying alumni populations, including affinity & identity groups, recent alumni, future alumni, and alumni volunteers. Provide strategic guidance and support for other alumni volunteer groups, including the school/college alumni councils, affinity groups, and alumni chapters. Collaborate with colleagues in the Advancement division to enhance cultivation and stewardship strategies through personal alumni outreach and visits. Oversee the development and implementation of marketing communication plans to increase alumni participation by identifying segmented target groups and creating innovative communication campaigns. Provide oversight of the design, planning, direction, and implementation of division communications, electronic newsletters, mailings, targeted email campaigns, social media, giving day, and other communications meant to build and enhance engagement, ensuring consistency in brand, themes, and messaging with development and university communications. Closely collaborate with the EMU Division of Communications to enhance efficiencies and broaden the impact of communications. Maintain a partnership with the E-Alumni Advisory Board President and the members of the Board. Supervise a diverse staff, effectively managing performance to meet individual and team initiatives; foster a collegial and highly productive work environment. Recruit, hire, train, coach, evaluate, and mentor staff. Establish and communicate performance expectations in a manner that motivates and empowers staff to fulfill job duties. Encourage, support, and ensure employee participation in training and development programs. Develop goals and set operational standards for the Alumni Engagement and Advancement Communications team. Conduct periodic revi