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OSV Social Media Marketing Specialist in United States

The OSV Consumer Marketing team is focused on the development, execution, and ongoing optimization of a direct-to-consumer marketing strategy for news, books, periodicals, podcasts, and more to help Catholics live, learn, and love their faith. Discover more at https://www.osv.com/livecatholic/

The Social Media Marketing Specialist will work within this team to develop, execute, and analyze strategies to promote products, increase brand awareness, nurture audience engagement, and generate leads, primarily through the social media channel.

Essential Job Functions:

  • Develop, execute, and analyze multiple native and paid social media campaigns

  • Regularly engage with existing social media audience, influencers, and partners

  • Leverage social media channel to increase audience, generate leads, enhance engagement, and drive sales

  • Develop visual content through graphic design, photography, and video as able

  • Assist with web, email, and other marketing channels as needed

Requirements:

  • Knowledge and understanding of the Catholic faith

  • Proven experience and success with executing effective native and paid social media marketing campaigns

  • Broad understanding and use of social media and third-party management platforms

  • Familiarity with other marketing technologies such as CRM systems, marketing automation software, and website CMS

  • Knowledge of and ability to assist with web, email, and other marketing channels

  • Ability to provide and analyze thorough reporting on campaign results and ROI

  • Experience with graphic design software such as Adobe Creative Cloud, Canva, and other relevant tools

  • Microsoft Office program proficiency

  • Experience with graphic design, photography, and/or video production preferred

  • Strong creative writing skills

  • Understanding of and ability to maintain corporate branding across all platforms

  • Basic understanding of coding, HTML helpful

  • Ability to thrive in a collaborative, virtual team environment

  • Ability to manage several projects, including strong time management and prioritization skills

  • Excellent verbal and written communication and interpersonal skills

  • Attention to detail and accuracy

  • The ability to work independently and flexibly

  • 3-5 years relevant marketing experience

*Please provide social media creative writing examples/samples when applying

Education:

  • Bachelor’s degree in Marketing, Communications, Graphic/Web Design or other related field preferred or a combination of relevant experience and education will be considered

Working Environment:

  • The incumbent may be required to travel a few times a year

  • Position can be on-site, remote, or hybrid

Supervisory Responsibilities:

  • None
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