Job Information
TruePoint Communications Media Monitoring Lead in United States
Our product is our people, and we're committed to propelling them forward! Are you the next great TruePointer to join our team? Do you enjoy working in a fast-paced environment where you're doing valuable work and discovering something new daily—even if you have a tenured career? You're a TruePointer if you're nimble and committed to delivering excellent client service and meaningful results!
You'll join an award-winning team. We're a proud seven- time Inc. 5000 fastest-growing company and four-time Top 100 PR agency in the U.S.
We've had both remote and hybrid office environments before it was popular. Some of our favorite perks are competitive health benefits with concierge service, our profit-sharing bonus plan, 401K with competitive matching, consistent professional development, our annual agency development summit Camp TruePoint, and every five years sabbatical.
MEDIA MONITORING LEAD
We are seeking a talented and detail-oriented individual to join our Digital Media Team as a Media Monitoring Lead.
In this role, you will be responsible for monitoring media channels, analyzing conversations, and providing timely analysis of breaking news that could impact clients. The media intelligence that we provide clients helps them to improve their business decisions and to develop sophisticated strategies for promoting their companies and brands.
You will work closely with the Global Intelligence and Community Management teams to gather relevant information and deliver comprehensive media summaries and reports. This person is a proactive, organized, detailed-oriented and highly self-disciplined with a passion for social media.
Candidates MUST RESIDE in the following states: Alabama, Arizona, Georgia, Kentucky, Michigan, North Carolina, Ohio, Oklahoma, Tennessee, Florida or Texas.
Important Work Availability: Due to the nature of media taking place 24/7, this position has non-traditional work hours. TruePoint uses an alternative work schedule (AWS) instead of a fixed work schedule (e.g., 8 hours per day, 40 hours per week). Your schedule will include a mix of daytime, nights, weekends and holidays. For this role, you must be able to work weekday mornings 6:00 am-8:00 am (CT) with occasional weekday evenings during crisis, as well as weekend afternoons from 11:00am-1:00 pm (CT).
This role will be a critical role player in communicating key business drivers and media impacts impacting clients' decision-making in real time. TruePoint and/or its clients will provide consistent training on platforms and techniques for engaging with social media users
Media Monitoring Responsibilities:
Utilize CISION, Critical Mention, NewsWhip and/or similar monitoring tools to track and analyze various media channels, including news websites. Keep a holistic view of external conversations and stay updated on relevant industry trends.
Proactively anticipate and identify breaking news stories and potential issues impacting clients. Possess the ability to discern and select the most pertinent articles and conversations that align with the organization's interests and objectives based on sentiment and tone. Provide timely alerts to executive clients, highlighting the nature of conversations, assessing the level of concern, and making recommendations.
Compile and present executive reports catering to clients' senior leadership including board members and inclusion on company intranets. These reports should provide a comprehensive overview of the media landscape, key stories, emerging trends, and any potential reputational risks or opportunities.
Keep a vigilant eye on media channels throughout the day and provide real-time updates on stories that require immediate attention or response. Focus on reactive and urgent matters, ensuring timely communications to clients.
Be flexible and handle ad-hoc report requests as necessary, ensuring prompt delivery of accurate and relevant information.
Develop and maintain relationships with internal agency account teams. Support other agency initiatives as needed.
Account Lead:
Orchestrate and elevate the performance of our team.
Guarantee our team's excellence in stewarding brand reputation and passionately advocating for our clients, reinforcing our position as industry experts.
Proficiently navigate and resolve client challenges while pioneering streamlined processes that guarantee our clients' success.
Innovate and institutionalize processes that drive our team and agency to new heights, encompassing training guides, checklists, templates, plans, and case studies.
Oversee and manage the media monitoring team and client relationship during designated on-call hours, ensuring seamless coordination, prompt attention to emerging issues, and preserving the highest level of brand reputation.
Qualifications:
4 to 8 years of experience in media monitoring or intelligence is highly preferred. Strong preference will be given to candidates with agency experience.
Command expertise and experience in media monitoring tools, such as CISION, NewsWhip, and Critical Mention.
Possess an analytical mindset and the ability to interpret data and trends to provide actionable insights.
Be highly organized, detail-oriented, and capable of managing multiple tasks and priorities in a fast-paced environment.
Exhibit excellent written and verbal communication skills, with the ability to present complex information in a clear and concise manner.
Demonstrate a commitment to meeting deadlines and delivering time-sensitive alerts and reports. React promptly to emerging news stories and issues.
Showcase a high proficiency with Microsoft Outlook, Word, and Teams.
Exemplify an ability to think outside the box and take the initiative upon themselves to solve problems as they arise.
TruePoint Communications is committed to a diverse and inclusive workplace. Additionally, we provide equal employment opportunities to all and prohibit discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
All offers of employment are conditioned upon the candidate's legal authorization to work in the United States. Candidates will be subject to a background screening as part of the application process.