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GeistM SEM Manager in Dublin, Ireland

 

Job Title: SEM Manager

Who we are:

GeistM is a global full-funnel performance marketing company revolutionizing customer acquisition for brands worldwide. We are experts at achieving highly profitable acquisition goals for our customers with our engaging, performance-focused content, innovative marketing strategies, and our extensive publisher network. We excel in creating, launching, and scaling content-based marketing campaigns across leading third-party networks such as Meta, Google, X, TikTok, Taboola, Pinterest, Reddit, and many more.

We are seeking a highly skilled SEM Manager to lead our content marketing agency's search and marketing efforts. The ideal candidate will have a deep understanding of search engine optimization (SEO) and search engine marketing (SEM) and be able to manage a team of experts to drive traffic and conversions for our clients, as well as test new search-oriented initiatives and channels such as YouTube.

Location : Dublin, Ireland

About the position :

  • Develop and implement a comprehensive search and marketing strategy that aligns with our clients' goals and objectives

  • Lead and represent the search team across the organization and oversee account performance

  • Pitch potential clients on Google Ads channels including Search, Discovery, and Video

  • Conduct keyword research and analysis to identify opportunities for optimization and growth to improve search engine rankings, increase website traffic, and drive conversions

  • Hands on experience with search bidding, website tracking, competitive monitoring, and reporting platforms

  • Monitor and report on search performance metrics to continually optimize and improve our search strategy

  • Develop and manage search and marketing budgets to maximize ROI

  • Collaborate with our content creation team to ensure content is optimized for search engines

  • Stay up-to-date with industry trends and best practices to continually improve the effectiveness of our search and marketing efforts

  • Build relationships with internal account teams and external partners, such as publishers and influencers, to amplify our search and marketing reach

  • Test new channels associated with SEM, i.e. YouTube

     

    What you should have:

  • Bachelor's degree in Marketing, Communications, or a related field/similar experience

  • 6+ years of experience in search engine optimization and search engine marketing, preferably in an agency setting

  • Experience managing a team of SEO and SEM specialists is a plus

  • Strong project management skills and ability to prioritize and manage multiple projects simultaneously

  • Excellent communication and collaboration skills, with the ability to work cross-functionally with internal teams and external partners

  • Strong understanding of search engine optimization and search engine marketing best practices and experience with optimization and marketing across multiple channels and formats

  • Proficiency in Google Analytics, Google AdWords, SEMRush and other SEM tools

  • Knowledge of SEO best practices and how to optimize content for search engines

  • Bing search experience a plus

     

    Why you should come work with us:

  • Offsite team building events year round

  • Great coworkers and a fun collaborative environment

  • Funded by top-tier venture firms.

  • Career growth opportunities.

  • Many technical and business challenges to solve.

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