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William Grant & Sons (WG&S) is one of the leading international spirits companies, with a portfolio of premium and super-premium spirits brands such as Glenfiddich, The Balvenie, Monkey Shoulder, Grant’s, Tullamore Dew, and Hendrick’s Gin. Brown-Forman has been appointed the exclusive distributor for WG&S’s full portfolio in Japan, effective January 1, 2025.

This role works closely with the Brand Manager in charge of Monkey Shoulder and Hendrick’s to support these 2 brands and lead Grants, Tullamore Dew, Sailor Jerry, and Drambuie. It champions the brands across the entire BFJ organization and works closely across functions to drive profitable growth.

What You Can Expect

● Supports the Brand Planning development :

○ Analyzes business performance, market trends, and competitor activities to support strategic planning.

○ Assists in translating brand visions into actionable plans that align with BFJ & WG&S ambitions.

○ Collaborates with the Brand Manager to support the development, execution, and evaluation of the marketing programs.

○ Coordinates with cross-functional teams and external partners.

○ Supports the Brand Manager in driving the financial agenda of the portfolio, including budget allocation, A&P tracking, cost control, revenue generation and reports preparation.

● Supports the implementation of Brand Plans:

○ Contributes to the development and execution of go-to-market campaigns and initiatives, including ATL and field marketing activities.

○ Develops and manages all necessary marketing resources & tools in consultation with the Brand Manager WG&S Heritage Brands.

○ Works closely with the Integrated Marketing Communication team to ensure effective communication and media planning.

○ Collaborates with the Insights team to track and measure key brand, business, and consumer metrics for informed decision-making.

○ Supports the Commercial and Trade Marketing teams in developing effective channel and customer programs.

○ Tracks and monitors the status and results of the marketing projects.

● Nurtures Strong Collaboration with Internal and External Stakeholders:

○ Support the liaison between internal BFJ and WG&S teams to synchronize brand efforts and secure full alignment.

○ Cultivates best in class collaboration with marketing departments, creative teams, and vendors to ensure unified brand messaging.

○ Actively participates in brainstorming sessions, workshops, and collaborative projects to foster innovation and alignment.

○ Advocates for diversity & inclusion within the marketing agenda and within the organization.

What You Bring to the Table

● 2+ years of relevant marketing experience

● Business curiosity, forward thinking and entrepreneurial mindset

● Ability to prioritize, organize and manage multiple business objectives to completion by specific deadlines

● Strong collaborative skills, talent for building alliances to develop and maintain productive working relationships with various levels of internal and external contacts and with diverse cultures

● Persuasive communication skills (influencing, listening, presenting, writing) in Japanese and English; ability to explain brand stories, plans/activities and analyses in a clear, concise, and visually appealing manner

● Ability & willingness to travel internationally and attend evening and weekend events when needed

● Adaptability, flexibility and resilience

● Honesty and integrity

What Makes You Unique

● Some initial experience for FMCG, luxury goods, beverages, or emotional lifestyle/image brands; prior experience with premium & super-premium international spirits

● Keen eye for curating refined brand experiences that align with the lifestyles of super premium shoppers. Appreciation of craftsmanship and understanding of brand storytelling

● Blend of marketing and business acumen

● Some initial experience working for a foreign company, especially a U.S. or European company

● Self-starter with proven ability to identify issues and projects, plan and prioritize with demonstrated ability to organize and manage multiple projects to completion by specific deadlines

● Humility and a good sense of humor

Who We Are

We believe great people build great brands. And we know there is Nothing Better in the Market than a career at Brown-Forman. Being a part of Brown-Forman means you will grow both personally and professionally. You will have the opportunity to solve problems, seize opportunities, and generate bold ideas. You will belong to a place where teamwork matters and where you are encouraged to bring your best self to work.

Many Spirits, One Brown‑Forman- We believe that an inclusive culture, one that values the diversity and unique perspective of each individual, allows us each to bring our best self to work and leads to greater teamwork, creativity, and trust.

Cultivating a Caring Culture- We know that our strong culture is one of the many reasons people love working at Brown‑Forman.

Nothing Better- At Brown‑Forman, we craft products known for bringing people together. Our employees have made us what we are today and are the reason for our success. Do not just take our word for it. Brown‑Forman is consistently recognized as a Great Place to Work® in countries around the world.

About William Grant & Sons

William Grant & Sons is an independent, innovative, family-owned distiller and distributor headquartered in the United Kingdom and founded by William Grant in 1887. Today, the global premium spirits company is run by the fifth generation of his family and distills some of the world's leading brands of Scotch whisky, including Glenfiddich, The Balvenie, Monkey Shoulder, and Grant's, as well as other iconic global spirits brands such as Hendrick's Gin, Sailor Jerry Spiced Rum, Tullamore D.E.W. Irish Whiskey, and Drambuie Scotch Liqueur.

What We Offer

Total Rewards at Brown-Forman is designed to engage our people to ensure sustainable and profitable growth for generations to come. As a premium spirits company, we offer equitable pay structures for individual and company performance alongside a premium employee experience. We offer a range of premium benefits that reflect our company values and meet the needs of our diverse workforce.

#diversity

Brown-Forman Corporation is committed to equality of opportunity in all aspects of employment. It is the policy of Brown-Forman Corporation to provide full and equal employment opportunities to all employees and potential employees without regard to race, color, religion, national or ethnic origin, veteran status, age, gender, gender identity or expression, sexual orientation, genetic information, physical or mental disability or any other legally protected status.

Business Area: Emerging International Division

Function: Marketing

City: Tokyo

State:

Country: JPN

Req ID: JR-00007896