Job Information
Pixalate, Inc. Senior Product Marketing Manager (English/Mandarin & Ad Tech experience REQUIRED) in Singapore, Singapore
Senior Product Marketing Manager (English/Mandarin & Ad Tech experience REQUIRED)
Employment Type: Full-Time
Location: Singapore
Minimum Experience: 3-5 years
Pixalate is an online trust and safety platform that protects businesses, consumers, and children from deceptive, fraudulent, and non-compliant mobile, CTV apps, and websites.
Our software and data have been used to unearth multiple high-profile criminal and illegal surveillance cases including:
Gizmodo: An iCloud Feature Is Enabling a $65 Million Scam, New Research Says (https://gizmodo.com/apple-icloud-private-relay-ad-fraud-scam-research-1849803510)
Adweek: A 7-Figure Ad Fraud Scheme Running on Roku Underlines Murkiness of CTV (https://www.adweek.com/programmatic/pixalate-ad-fraud-scheme-roku-murkiness-ctv/)
Washington Post: Your kids’ apps are spying on them (https://www.washingtonpost.com/technology/2022/06/09/apps-kids-privacy/)
Pro Publica: Porn, Piracy, Fraud: What Lurks Inside Google’s Black Box Ad Empire (https://www.propublica.org/article/google-display-ads-piracy-porn-fraud)
ABC7 News: The State of Children's Privacy Onlin e (https://www.youtube.com/watch?v=qhFAxvs-mBY)
NBC News: How many apps are tracking your children (https://www.pixalate.com/blog/jalal-nasir-nbc-12news-apps-tracking-child)
Our team of lawyers, data scientists, engineers, economists, and researchers span globally with a presence in California, New York, Washington DC, London, and Singapore.
ABOUT THE ROLE
We are seeking a dedicated, dynamic and experienced Product Marketing Lead for our recent APAC expansion based in Singapore. The successful candidate will be responsible for driving marketing initiatives and increasing visibility and brand awareness of the suite of Pixalate Products across the APAC region.
RESPONSIBILITIES
Support sales and Customer Success team with marketing collateral, webinars, content and presentations
Draft product announcements and press releases for Asia pacific market
Create cutting edge research reports for APAC market
Collaborate with the Global Marketing team to organize and coordinate APAC marketing events and conferences
Follow and analyze market trends to position products
Identify key Ad Fraud topics of interest for Data research teams
Collaborate with cross-functional teams including data science, product, design and marketing to create product content such as case studies, videos, website copy and blog posts
Collaborate with the global product marketing team on relevant new product launches for the APAC market
Answer DMs and public comments on Pixalate’s Chinese Social Media Channels in our curated brand voice
Lead branding at industry events and conferences
QUALIFICATIONS
Proven experience as a Product Marketing Manager, Brand Manager or similar role
Understanding of the Ad-Tech ecosystem and familiarity with SSPs, DSPs, AdExchanges, Agencies and Advertisers.
Background in design and copywriting is a plus
Outstanding communication and presentation skills
Experience managing Xiao Hong Shu and Wechat Official Accounts
REQUIREMENTS
MUST have 3-5 years of experience in a Marketing related field
MUST have 3-5 years of experience in the AD-Technology field
MUST be able to write and speak in English and Mandarin
BENEFITS
We focus on doing things differently and challenge each other to be the best we can be.
14 days holiday plus Bank holidays
CPF contributions
Monthly internet reimbursement
Casual work environment
Flexible hours
Opportunity for advancement
Fun annual team events
Being part of a high performing team that wants to win and have fun doing it
Extremely competitive compensation
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