Experience Inc. Jobs

National Tradeshow Manager - Remote Job ID 2024-27386

Positions

1 Job Location US-OR-Portland | US-WA-Seattle Telecommute Location-Specific Position FT/PT Full-Time Category More Key Contributors Why Us? With a mantra of Empowering Human Potential, Hanger, Inc. is the world's premier provider of orthotic and prosthetic (O&P) services and products, offering the most advanced O&P solutions, clinically differentiated programs and unsurpassed customer service. Hanger's Patient Care segment is the largest owner and operator of O&P patient care clinics nationwide. Through its Products & Services segment, Hanger distributes branded and private label O&P devices, products and components, and provides rehabilitative solutions to the broader market. With 160 years of clinical excellence and innovation, Hanger's vision is to lead the orthotic and prosthetic markets by providing superior patient care, outcomes, services and value. Collectively, Hanger employees touch thousands of lives each day, helping people achieve new levels of mobility and freedom. Could This Be For You? Join our dynamic organization as the National Tradeshow Manager, overseeing comprehensive tradeshow and conference strategies across multiple business units. This critical role involves planning, executing, and optimizing our presence at national medical conferences, ensuring alignment with organizational goals and fostering impactful engagement within the healthcare industry and our partners nationwide. If you're passionate about shaping our presence on a national scale and driving impactful engagement, we invite you to apply for this exciting opportunity. Your Impact Principal Duties and Responsibilities (Essential Functions): Develop and execute a cohesive annual national tradeshow strategy that aligns with the organization's overarching objectives and business units' goals, while identifying and executing on KPIs throughout the process Collaborate with cross-functional teams to gather and synthesize commercial program and product information, key messages, digital marketing, social media, branding elements, lead capture and tracking for individual tradeshows and key audiences. Lead strategy calls with all stakeholders, including marketing support team, sales and leadership, reviewing strategy, ROI, roles and local market participation. Implement pre- and post-show marketing strategies to maximize lead generation, brand visibility, and engagement with target audiences alongside stakeholder partners. Manage end-to-end logistics for national tradeshows, including abstract coordination, booth design, materials production, communication with on-site and planning team, shipping, on-site setup, and teardown. Establish and nurture relationships with conference leaders, vendors, contractors, and partners to ensure seamless execution of activities. Monitor and evaluate industry trends, competitor participation, and emerging opportunities to continually enhance the organization's strategy. Budget planning and management for tradeshow-related expenses, ensuring cost-effectiveness and maximum return on investment. Develop communication and dissemination plan to raise awareness internally of national participation and presence Provide post-event lead approach, analysis and reports, working closely with sales team to track ROI, identifying areas for improvement and best practices to optimize future participation. Ensure the distribution of materials and messaging applicable to the sales regional tradeshow strategy 25% travel to and from conference locations as assigned Minimum Qualifications Experience and Education: Bachelor's degree in Marketing, Business, or re