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J&J Family of Companies Omnichannel Product Manager in Sao Paulo, Brazil

Omnichannel Product Manager - 2406215640W

Description

Johnson and Johnson Med Tech Digital Transformations is now recruiting for a Omnichannel Product Manager to service our Omnichannel Brazil, Colombia and Chile markets.

At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at https://www.jnj.com/.

We are seeking a dynamic business partner who will be part of a team that is shaping and implementing the Omnichannel customer engagement strategy as part of our MedTech Digital Transformation. Our Vision is to make JJMT become the best-in-class MedTech company in LATAM in terms of understanding customer engagement preferences and integrating these into our journeys, to provide optimal & consistent customer experiences which leverage technology, create sustainable customer loyalty and drive business growth.

This will be done in close collaboration with cross-functional partners such as brand marketing, IT, commercial, education, medical affairs, strategic solutions, and other key departments.

Reports to: Omnichannel Senior Manager.

Key Role Responsibilities:

The Omnichannel Product Manager will be responsible for developing the Omnichannel strategy throughout LATAM, driving adoption, ensuring impact and enabling technology. Focal point for Omnichannel Go-to-Market strategy (eCommerce Inside Sales).

  • Lead the development and adoption of omnichannel go-to-market strategies for MedTech LATAM's Omnichannel priorities, with the ultimate goal to provide alternative channels of conversion for our different customer segments.

  • Support the definition and deployment of prioritized MedTech LATAM's eCommerce and Inside Sales efforts, supporting the continuous growth of our regional eCommerce efforts, as well as ensuring profitability/reduction of cost-to-serve.

  • Perform as Product Owner for one of the Omnichannel agile squads within the Omnichannel Product, focusing on leading the squad vision & roadmap aligned to Product, continuously seeking for Omnichannel opportunities within scope of responsibility, and prioritizing technology developments for the eCommerce regional platform based on impact.

  • Act as strategic connective tissue responsible to create cohesive content and channel activation plans within defined eco systems avoiding siloed activation efforts. Support businesses int creating an integrated channel strategy, including touchpoints, key messages and synthesized paths toward a consolidated goal identified by a behavior shift.

  • Simplify Omnichannel: Cultivate knowledge of omnichannel standard processes and trends, disseminate this knowledge to the organization to ensure understanding in a way that is flexible and promotes adoption (ie. through reports, presentations, workshops, trainings, guidelines, projects and processes). Leverage this deep understanding to provide valuable and pragmatic insights to guide initiatives and strategies. Develop materials to communicate emergent success factors, trends, and standard processes to the broader organization; producing omnichannel GTM tactics and progress updates for omnichannel leadership.

  • Prioritize relentlessly and help shape the organization while being at the service of the business, focusing on showing concrete Omnichannel Maturity progress within our organization in a way that is aligned to business objectives and delivers measurable impact.

  • Collaborate & support the marketing team: Serve as a strategic partner to the marketing team in the planning, design, and execution of multi-channel marketing deliverables to ensure adoption of digital standard processes that are aligned with brand strategic imperatives and overall business objectives. Collaborate to identify, assess, and pilot innovative approaches for key digital / multi-channel tactics as they become available.

  • Engage with the broader organization: Engage with the various internal JJMD channel owners to understand the current capabilities, constraints and functional channel roadmaps, including Insights, IT/BT, Comms, Solutions, EdTech, etc. Drive continuous improvements to capability, infrastructure and data to continually push strategic approach based on available capabilities.

  • Measure and adapt: Set up key and expanded program metrics and align with developed dashboard algorithms. Consistently review program results, using available dashboard, to update strategic approach and support optimization. Ensure program critical metrics are set to improve return on investment for Business/Franchise performance.

Qualifications

Required Skills:

  • A bachelors degree or equivalent is required

  • Deep understanding of the integrated marketing experience and the role digital plays in the marketing mix required.

  • The role could require up to 25% travel.

  • Solid understanding of customer facing technology and an ability to articulate its impact to brands and relevant collaborators

  • Minimum 6 to 8 years of digital experience related to commercial and customer experience activities, including implementing and scaling digital or omnichannel customer engagement capabilities. eCommerce and or inside sales experience highly preferred, especially in B2B.

  • Excellent communicator, and ability to build strong cross-functional relationships to understand incentives and ensure alignment in a matrixed organization

Preferred Skills

  • MBA or advanced degree preferred

  • English fluent: high proficiency level. Spanish and Portuguese preferred.

  • Experience working with agile/scrum development methodologies preferred

  • Familiarity with segmentation, analytics and direct experience with web measurement/analytics is preferred

  • Experience with CRM platforms preferred

  • Able to be a great teammate and individual contributor, and eager to work in a hands-on capacity with creative people.

  • Able to collaborate successfully and form relationships with internal teams, suppliers and external partners.

  • Strong attention to detail and results orientation; high work ethic and persistence to drive an initiative to completion; a roll up the sleeves attitude towards tackling a challenge

  • Exceptional writing, communication, presentation and influence skills.

Johnson & Johnson is an Affirmative Action and Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, or protected veteran status and will not be discriminated against on the basis of disability.

For more information on how we support the whole health of our employees throughout their wellness, career and life journey, please visit www.careers.jnj.com.

Primary Location Latin America-Brazil-So Paulo-So Paulo

Other Locations Latin America-Chile-Santiago Metropolitan Region, Latin America-Mexico, Latin America-Colombia

Organization J&J do Brasil Indstria e Comrcio de Produtos para Sade Ltda. (7600)

Travel Yes, 25 % of the Time

Job Function Product Management

Req ID: 2406215640W

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