Job Information
CHECK POINT SOFTWARE TECHNOLOGIES, INC. Head of Brand Strategy and Corporate Marketing in SAN FRANCISCO, California
Why Join Us?
As the world's leading vendor of Cyber Security, facing the most sophisticated threats and attacks, we've assembled a global team of the most driven, creative, and innovative people. At Check Point, our employees are redefining the security landscape by meeting our customers' real-time needs and providing our cutting-edge technologies and services to an ever-growing customer base.
Check Point Software Technologies has been honored by Time Magazine as one of the World's Best Companies for 2024. We've also earned a spot on the Forbes list of the World's Best Places to Work for five consecutive years (2020-2024) and recognized as one of the World's Top Female-Friendly Companies. If you're passionate about making the world a safer place and want to be part of an award-winning company culture, we invite you to join us.
Key Position Highlights:
We are seeking a visionary and strategic Leader of Brand and Corporate Marketing to guide our global marketing initiatives. This role is pivotal in shaping our brand narrative, strengthening our market presence, and driving corporate growth on a worldwide scale. The leader will be based in our vibrant Redwood City office, where they will spearhead innovative marketing strategies that resonate across diverse markets.
Seasoned leader with deep experience in managing corporate brand strategy and all aspects of a corporate marketing function
Global role, reporting to the CMO
In-office, based out of Redwood City offices
Key Responsibilities
Strategic Leadership: Develop and execute comprehensive brand and marketing strategies that align with our global business objectives. Lead the evolution of our brand identity to ensure it remains relevant, engaging, and competitive.
Brand Management: Oversee all aspects of brand strategy including brand positioning, messaging, and identity. Ensure consistency of brand across all channels and regions.
Campaign Oversight: Direct the creation and implementation of major marketing campaigns, managing both digital and traditional media to maximize ROI and brand impact.
Team Leadership: Lead, mentor, and develop a high-performing marketing team, fostering an environment of creativity, accountability, and results-driven performance.
Market Analysis: Keep abreast of global market trends, consumer behaviors, and competitive landscapes to inform strategy and identify new marketing opportunities.
Stakeholder Engagement: Collaborate with senior leadership, sales, product development, and other key stakeholders to ensure marketing initiatives support corporate goals.
Budget Management: Manage substantial marketing budgets, ensuring efficient allocation of resources to achieve maximum effectiveness.
Global Coordination: Work closely with regional marketing leads to tailor strategies for local markets while maintaining a cohesive global brand.
Qualifications
Education: MBA or equivalent degree in Marketing, Business, or a related field.
Experience: Minimum of 15 years of experience in marketing, with at least 5 years in a senior leadership role within a global company.
Proven Track Record: Demonstrated success in brand development, major campaign management, and driving measurable growth in a global context.
Skills:
Exceptional strategic thinking and visioning skills.
Strong leadership capabilities with experience managing large, diverse teams.
Proficient in leveraging data analytics for decision-making.
Excellent communication and interpersonal skills for cross-functional collaboration.
Fluency in multiple languages is advantageous but not mandatory.
Cultural Fit: Must thrive in a fast-paced, innovative environment and embrace our company's values of integrity, innovation, and inclusivity.
Benefits:
Competitive salary and performance-based b onuses.
Comprehensive health,... For full info follow application link.