Experience Inc. Jobs

Overview

Come join the TurboTax Marketing Strategy Team as a Marketing Manager.

We are looking for a Marketing Manager who will contribute to the development of the go to market plan, working with our partners in design, product, analytics, customer success and research in a highly collaborative and influential role. The ideal candidate will bring a mix of strategic vision, communication skills, collaborative mindset, and go to market launch experience — having worked in highly cross-functional, dynamic environments crafted to move with velocity.

What you'll bring

• 5+ years professional experience in marketing or product management

• Bachelor’s degree required; MBA preferred. Equivalent experience will be considered

• Proven experience influencing cross-functional teams to deliver amazing outcomes

• Solid written and verbal skills to communicate program objectives, recommendations, and results to cross-functional teams and senior leadership

• Demonstrated high levels of ownership, responsibility, initiative and the desire to drive significant, measurable performance results

• Track record of making principled, data-based business decisions balanced with strong ability to manage ambiguity

• Strong experience uncovering new qualitative and quantitative customer insights and leveraging deep empathy to drive decisions and influence E2E customer experiences

• Strong data analysis skills, with experience in hypothesis driven testing, test result analysis and making recommendations

How you will lead

• Strategic mindset with the ability to integrate a thorough understanding of business priorities into GTM plans, offers, and x-channel execution

• Independently manage strategic projects and resolve complex issues through cross-functional collaboration across advertising, research, analytics, finance, product, and customer success teams

• Execute a holistic, end-to-end offer and discount strategy with velocity to impact both short- and long-term business results Implement plans with velocity and adapt where necessary to ensure success

• Leverage customer insights, competitive understanding, and analytics data to unlock growth opportunities and influence product and messaging roadmaps; ensure we’re applying the right level of strategic rigor in decision making

• Develop clear messaging and creative briefs that translate customer insights into impactful benefits and reasons to believe

• Evaluate creative execution and provide constructive feedback to design teams in both advertising and through the end-to-end customer experience

• Leverage the appropriate learning strategies, including qualitative and quantitative consumer research and A/B testing to roll-out experiences and creative that deliver improved business outcomes

• Establish metrics for success, inform and interpret A/B test results and drive recommendations for improvements

EOE AA M/F/Vet/Disability. Intuit will consider for employment qualified applicants with criminal histories in a manner consistent with requirements of local law.