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University of Utah Social Media Specialist in SALT LAKE CITY, Utah

The Social Media Specialist plays an integral role in the planning, development, implementation, and assessment of enrollment managements strategic social media communication initiatives, continuously identifying ways to enhance integrated communication strategies and performance through enrollment branded content. This position will oversee the operational planning, execution and evaluation of ongoing social media communications across a number of social media platforms by developing on-point strategies, producing engaging and informative content, analyzing usage data, facilitating customer service, and creating effective projects and campaigns.The successful candidate for this position will have proven and direct, hands-on experience in all social media platforms, including management skills needed to effectively and collaboratively develop, implement and manage social media strategies for key areas in alignment with the departments comprehensive marketing and communications plan.