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Job Description:

• you will drive brand strategy, thought leadership initiatives, and media optimization to strengthen consideration of Client’s Cloud and impact within the public sector.

Responsibilities:

• Develop and execute comprehensive brand strategies to position client as a trusted partner and thought leader in the public sector.

• Craft compelling brand architecture and narratives that resonate with government agencies, educational institutions, and non-profit organizations.

• Ensure consistent brand messaging across all GTM channels.

• Develop and execute strategic media plans to maximize reach and impact within the public sector audience.

• Leverage data-driven insights to optimize media performance and achieve marketing objectives.

• Stay abreast of emerging media trends and platforms relevant to the public sector.

• Identify and develop compelling thought leadership content (white papers, case studies, blog posts, etc.) that showcase client's solutions for public sector challenges, in partnership with content lead.

• Partner with subject matter experts to create engaging content that demonstrates client's expertise.

Experience:

• 10-15 years proven experience in brand strategy, thought leadership, and media optimization, ideally within the public sector or B2B environment.

• Exceptional written and verbal communication skills. Strong analytical skills and data-driven decision-making capabilities.

• Ability to thrive in a fast-paced, ambiguous, collaborative environment.

• Experience working with government agencies and/or educational institutions.

Skills:

• Brand Strategy

• FedRAMP

• Marketing

• Media Optimization

Education:

• Bachelor's degree in Marketing, Communications, or a related field.

About US Tech Solutions:

US Tech Solutions is a global staff augmentation firm providing a wide range of talent on-demand and total workforce solutions. To know more about US Tech Solutions, please visit www.ustechsolutions.com (http://www.ustechsolutionsinc.com) .

US Tech Solutions is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.