Experience Inc. Jobs

Job Description:

THE OPPORTUNITY

This is a full time temporary role ending in September 2025

The Director, Product Marketing is a critical leadership role responsible for the positioning, marketing, and execution of the go-to-market strategy for the success of a portfolio of products. Reporting to the VP of Product Marketing, the incumbent will work closely with product development, product marketing, brand & communications, growth marketing, partners in corporate marketing, design, sales, editorial operations, and cross-functional teams to:

• Drive the messaging, positioning, pricing, promotion, sales enablement, go-to market strategies and revenue goals for assigned portfolio

• Develop marketing strategies that deliver on business objectives, revenue/ROI potential while helping customers realize expected outcomes.

• Lead and coach a team of product marketing managers

RESPONSIBILITIES

Be the market and customer intelligence expert for assigned product portfolio. Represent the voice of our buyers and users in critical decisions. Act as internal thought-leader on market & competitive trends

Create and execute the GTM Strategy with actionable marketing plans with clearly defined goals, objectives, and strategies to achieve the annual revenue, use, and satisfaction targets.

• Lead the development of data-driven promotional & activation plans, manage the marketing budget to support organizational objectives and revenue goals.

• Own the product story and messaging through the creation and oversight of development of the product name, marketing visual identity, and messaging frameworks that will be used to support all stages of the customer journey.

• Lead product & services bundling & pricing for assigned portfolio.

• Develop and refine sales enablement strategies to support the selling process at all stages of the customer journey.

• Establish and execute a consistent strategy across subscriptions for customer experience to improve product purchase, implementation, use, and renewal.

• Lead, coach, and support product marketers for assigned portfolio

• Collaborate across cross-functional boundaries to solve complex business problems and delight customers

• Support other relevant projects & duties as assigned.​

WHO WE ARE

Scholastic Corporation (NASDAQ: SCHL) is the world's largest publisher and distributor of children's books, a leading provider of core literacy curriculum and professional services, and a producer of educational and entertaining children's media. The Company creates quality books and ebooks, print and technology-based learning programs for pre-K to grade 12, classroom magazines and other products and services that support children's learning both in school and at home. With operations in 14 international offices and exports to 165 countries, Scholastic makes quality, affordable books available to all children around the world through school-based book clubs and book fairs, classroom collections, school and public libraries, retail and online. True to its mission of 100+ years to encourage the personal and intellectual growth of all children beginning with literacy, the Company has earned a reputation as a trusted partner to educators and families. Learn more at www.scholastic.com .

Some benefits that we offer:

• Full suite of health and wellness benefits (including a $0 deductible Medical Plan)

• Retirement Savings Plan 401(k) with options for both Roth and Traditional Contributions

• Tuition-Free programs for undergraduate and graduate degrees

• Generous Parental Leave Program

• Employee Stock Purchase Plan (ESPP) with opportunity for discounted stock at a 15% discount

Thank you for your consideration in choosing Scholastic.

Qualifications

HOW YOU CAN FIT (Qualifications)

Knowledge, Skills, and Abilities:

• Deep knowledge of K-12 education space & trends impacting reading instruction.

• 15+ years of experience in marketing

• Successful track record of successful product launches. Experience with complex products a plus

• Significant experience in developing and implementing marketing strategies in highly matrixed environments

• Superior leadership qualities: vision, communication, innovation, emotional intelligence, integrity & business acumen

• Experience in managing and developing a team.

• Ability to set priorities in a fast-paced environment.

Experience : 15+ years

Education:

• Bachelor’s in Marketing, Business, Psychology or related disciplines.

• MBA preferred.

Time Type:

Full time

Job Type:

Temporary

Job Family Group:

Marketing

Location Region/State:

New York

Compensation Range:

Annual Salary: 124,100.00 - 148,600.00

EEO Statement:

Scholastic is an Equal Opportunity Employer. Our policy is clear: there shall be no discrimination on the basis of race, religion, color, sex, pregnancy, national origin, marital status, sexual orientation, gender identity or expression, age, non-disqualifying physical or mental disability, or status as a disabled veteran or Vietnam veteran. Those factors shall not influence the determination of qualifications for a job or other opportunity within the company. Further, all personnel actions (such as compensation, tuition aid, benefits, transfers, promotions, and dismissals, company-sponsored training, social and recreational programs) shall be administered without discrimination.

EEO is the Law Poster (https://www.scholastic.com/content/dam/scholastic/corp-home/eeo-is-the-law-poster-english.pdf)

EEO Scholastic Policy Statement

Pay Transparency Provision (https://www.scholastic.com/content/dam/scholastic/corp-home/pay-transparency.pdf)

Scholastic Corporation (NASDAQ: SCHL) is the world's largest publisher and distributor of children's books, a leading provider of core literacy curriculum and professional services, and a producer of educational and entertaining children's media. The Company creates quality books and ebooks, print and technology-based learning programs for pre-K to grade 12, classroom magazines and other products and services that support children's learning both in school and at home. With operations in 14 international offices and exports to 165 countries, Scholastic makes quality, affordable books available to all children around the world through school-based book clubs and book fairs, classroom collections, school and public libraries, retail and online. True to its mission of 97 years to encourage the personal and intellectual growth of all children beginning with literacy, the Company has earned a reputation as a trusted partner to educators and families. Learn more at: www.scholastic.com

We're always looking for talented people to join Scholastic in instilling a love of reading and lifelong learning in children. At Scholastic, our benefit plans have been designed to be in line with market conditions and employee needs. Our plans provide flexibility and allow individuals a broad range of choices that can be tailored to meet each employee's needs. Scholastic is an Equal Opportunity Employer.