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Robert Half Senior Media Planner in Playa Vista, California

Description We are seeking a Media Planner based in Playa Vista, California. In this role, you will be managing and overseeing Out of Home initiatives in the media industry, including traditional and digital media. This involves the planning, strategizing, and execution of media campaigns.

Responsibilities:

• Manage and oversee Out of Home (OOH) initiatives including traditional, digital, and experiential media

• Support senior team members on department or agency-wide initiatives

• Independently manage planning efforts on strategic direction, RFPs, negotiations, evaluations, and presentations

• Develop and present strategically focused OOH plans/recommendations with sound rationale

• Stay up-to-date with evolving trends within the media landscape

• Attend industry and client-related functions and networking events, while balancing workload/deadlines

• Take a proactive approach to planning and problem-solving, anticipating potential challenges and seeking amicable solutions

• Compile and present Point of Views (POVs) as needed; rooted in research and presented with strong supportive context/rationale that is client-specific

• Work harmoniously with internal teams on projects from start to finish

• Recognize appropriate new opportunities and motivate self/team to compile and present as needed.

• Participate in strategy development and brainstorming meetings, showing the ability to work under tight deadlines and multitask between multiple accounts and projects. Requirements • Proficiency in developing and executing media plans

• Skilled in planning and managing advertising campaigns

• Expertise in strategizing and implementing media plans

• Ability to analyze and interpret data to optimize advertising performance

• Strong understanding of various media platforms and their benefits

• Excellent organizational skills to manage multiple campaigns simultaneously

• Strong communication skills to effectively coordinate with clients and team members

• Ability to stay updated with the latest trends in media planning and advertising

• Proven track record of delivering successful media plans

• Proficient in using media planning tools and software

• Ability to work under pressure and meet tight deadlines Innovation starts with people.®

Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.

Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app (https://www.roberthalf.com/us/en/mobile-app) and get 1-tap apply, notifications of AI-matched jobs, and much more.

All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.

© 2024 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking “Apply Now,” you’re agreeing to Robert Half’s Terms of Use (https://www.roberthalf.com/us/en/terms) .

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