Experience Inc. Jobs

This job was posted by https://www.azjobconnection.gov : For more information, please see: https://www.azjobconnection.gov/jobs/6652646

DIRECTOR, MARKET ANALYSIS

Job Code: DIRMARAN

Reports To: Vice President, Solution & Market Development

Base Location: AZ or CO

Work Status: Virtual Office

Minimum Starting Monthly Range: \$9,000

Hiring Range (Monthly Pay): \$9,000 - \$10,416

Full-time / Part-time: Full-time

Exempt / Non-Exempt: Exempt

Risk Designation: Low

Summary:

The Director of Market Analysis is responsible for leading the development of the organizations market strategy including identifying and developing new business opportunities, expanding, and deepening market penetration, and driving long-term growth.

This position is based in Phoenix Arizona, or Denver or Grand Junction Colorado. Our strategic flexibility allows for local work from home opportunities.

Essential Duties and Responsibilitiesinclude the following:

• Develop and implement a comprehensive market strategy that aligns with the organizations mission, vision, and objectives, focusing on growth and increased market share.
• Conduct thorough market research, competitive analysis, and industry trend analysis to identify new business opportunities and potential threats.
• Direct the overall process of market demand estimation and sales forecasting for new and existing segments, contributing to the organizations strategic planning and decision-making.
• Prepare quantitative market analysis of new and existing segments, penetration rates, and identify opportunities for customer retention and new customer engagement.
• Identify products and services to sell for each segment by assessing market demand, aligning with strategic plans, and evaluating feasibility to develop, implement, and deliver services.
• Develop an overall product pricing strategy that ensures competitive positioning and maintains profitability through collaborating with Business Development and Finance teams.
• Inform product pricing and collaborate with Finance to set revenue and profit targets by line of business, segment, and product. Develop and maintain financial models used to determine pricing and to track revenues and profits on an ongoing basis.
• Collaborate with internal teams including Sales, Account Management, Finance, Information Technology, and others to inform the market strategy and meet internal and external needs.
• Monitor market trends and the competitive landscape to provide regular updates and recommendations to senior leadership.
• Lead the transformation of market strategy insights into actionable business models, driving the organization\'s growth and profitability.
• Drive the creation of strategic partnerships and alliances to improve market positioning, enhance product/service offerings, and expand the organization\'s reach.
• Oversee the risk assessment process for strategic market initiatives, ensuring a balanced portfolio of high-reward and sustainable investments.
• Champion a culture of data-driven decision making, ensuring that the organization\'s strategic moves are backed by robust market analysis and insights.
• Establish a market strategy innovation framework, encouraging the exploration and adoption of new technologies and methodologies to maintain a competitive edge.
• Establish key performance indicators (KPIs) and regularly track and report on progress toward strategic goals.
• Performs other related duties as assigned

Work Environment

The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. The noise level in the work environment is usually moderate.

The position may require occasional availability for after-hours work, outside of regularly scheduled hours.

The position may require ability to periodically drive to and from clients, conferences and / or events; and / or limited travel.

This position is expected to be expo