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PNC Communications Lead Senior - Asset Management Group in Philadelphia, Pennsylvania

Position Overview

The PNC Financial Services Group, Inc. (NYSE: PNC) is one of the largest diversified financial services institutions in the United States with assets of $563 billion as of March 31, 2024. With a presence in all of the country’s 30 largest markets, PNC is organized around its customers and communities for building strong relationships and providing local delivery of: retail banking, including residential mortgage; corporate and institutional banking; and asset management.

We currently are seeking a Communications Lead Senior to join our Business Communications team in providing primarily internal – with some external – communications support for our Asset Management Group (AMG) line of business.

This position is primarily based in a PNC location out of Pittsburgh, PA, Cleveland, OH, or Philadelphia, PA. Responsibilities require time in the office or in the field on a regular basis. Some responsibilities may be performed remotely, at manager’s discretion.

PNC AMG is a relationship-based provider of investment, planning, banking and fiduciary services to wealthy individuals and institutions through the proactive delivery of value-add ideas and solutions. The Asset Management Group offers personal asset management for high and ultra-high net worth individuals and families and institutional asset management services to corporations, healthcare systems, insurance companies, unions, municipalities, and nonprofits.

The Communications Lead Sr. is a member of the Marketing and Communications (MarCom) team of approximately 300 professionals and will advise and support the AMG businesses on critical communications trends, strategies and tactics in support of business objectives and needs. This individual plays a hands-on role in the design and execution of a results-oriented and holistic strategic communications program that promotes employee engagement, advances business reputation, and increases the visibility of AMG success across key stakeholder audiences.

What You'll Do:

• Partner with business leadership and teams to lead the strategic planning and development of robust, creative and holistic communications designed to inform, educate and engage AMG employees and cross-functional business partners about business-specific initiatives, opportunities and successes, in line with AMG business priorities;

• Leverage data and results to measure the effectiveness of communications approaches and deliverables, which will be used to inform recommendations for communications strategies;

• Play a critical role in providing communications counsel to the AMG leadership team; providing updates on progress and performance and advising on approach for current and future communications opportunities;

• Lead and manage internal employee events intended to provide business updates, communicate key initiatives and offer important data and information about progress against business objectives;

• Identify opportunities to collaborate – and potentially drive – external communications, in tandem with internal communications timing and deliverables to create a 360-degree communications approach in support of the line of business;

• Promote a high-performance culture built on teamwork, trust and a commitment to quality, continuous improvement, and learning

Qualifications:

• Bachelor’s degree in business or communications-related field

• 8 + years of experience in corporate communications – ideally a blend of internal and external communications – with financial industry experience highly preferred

• 8+ years of experience in the development of holistic communications strategies in support of employee engagement, stakeholder relationship-building and executive communications

• Strong writer and editor; excellent story telling capability and ability to develop content that resonates across multiple communications platforms

Job Description

  • Establishes the strategic direction and oversees initiatives and materials.

  • Develops communication strategies; plans, researches, and develops content for complex communications initiatives.

  • Identifies issues and opportunities, serves as trusted advisor to organization on all aspects of communication, and engages other parts of the organization to ensure strategic alignment, clarity, and accuracy of message.

  • Coordinates final review and approval before internal or external communications are released.

  • Leads project teams, coaches, influences outcomes, and evaluates success as appropriate.

  • Consults and advises on communications strategies based on data-driven insights.

PNC Employees take pride in our reputation and to continue building upon that we expect our employees to be:

  • Customer Focused - Knowledgeable of the values and practices that align customer needs and satisfaction as primary considerations in all business decisions and able to leverage that information in creating customized customer solutions.

  • Managing Risk - Assessing and effectively managing all of the risks associated with their business objectives and activities to ensure they adhere to and support PNC's Enterprise Risk Management Framework.

Qualifications

Successful candidates must demonstrate appropriate knowledge, skills, and abilities for a role. Listed below are skills, competencies, work experience, education, and required certifications/licensures needed to be successful in this position.

Preferred Skills

Branding, Change Management, Creative Process, Design Thinking, Digital Marketing, Media Relations, Prioritization, Strategic Communication Planning, Strategic Planning

Competencies

Copywriting and Editing, Decision Making and Critical Thinking, Effective Communications, Influencing, Media Channel Management, Organizational Communications, Planning: Tactical, Strategic

Work Experience

Roles at this level typically require a university / college degree. Higher level education such as a Masters degree, PhD, or certifications is desirable. Industry relevant experience is typically 8+ years. Specific certifications are often required. In lieu of a degree, a comparable combination of education, job specific certification(s), and experience (including military service) may be considered.

Education

Bachelors

Certifications

No Required Certification(s)

Licenses

No Required License(s)

Benefits

PNC offers a comprehensive range of benefits to help meet your needs now and in the future. Depending on your eligibility, options for full-time employees include: medical/prescription drug coverage (with a Health Savings Account feature), dental and vision options; employee and spouse/child life insurance; short and long-term disability protection; 401(k) with PNC match, pension and stock purchase plans; dependent care reimbursement account; back-up child/elder care; adoption, surrogacy, and doula reimbursement; educational assistance, including select programs fully paid; a robust wellness program with financial incentives.

In addition, PNC generally provides the following paid time off, depending on your eligibility*: maternity and/or parental leave; up to 11 paid holidays each year; 8 occasional absence days each year, unless otherwise required by law; between 15 to 25 vacation days each year, depending on career level; and years of service.

To learn more about these and other programs, including benefits for full time and part-time employees, visit pncbenefits.com > New to PNC.

*For more information, please click on the following links:

Time Away from Work (https://www.pncbenefits.com/timeaway.html)

PNC Full-Time Benefits Summary

PNC Part-Time Benefits Summary (https://www.pncbenefits.com/ft-benefits-overview.html)

Disability Accommodations Statement

If an accommodation is required to participate in the application process, please contact us via email at AccommodationRequest@pnc.com . Please include “accommodation request” in the subject line title and be sure to include your name, the job ID, and your preferred method of contact in the body of the email. Emails not related to accommodation requests will not receive responses. Applicants may also call 877-968-7762 and say "Workday" for accommodation assistance. All information provided will be kept confidential and will be used only to the extent required to provide needed reasonable accommodations.

At PNC we foster an inclusive and accessible workplace. We provide reasonable accommodations to employment applicants and qualified individuals with a disability who need an accommodation to perform the essential functions of their positions.

Equal Employment Opportunity (EEO)

PNC provides equal employment opportunity to qualified persons regardless of race, color, sex, religion, national origin, age, sexual orientation, gender identity, disability, veteran status, or other categories protected by law.

California Residents

Refer to the California Consumer Privacy Act Privacy Notice (https://content.pncmc.com/live/pnc/aboutus/HR/Onboarding/PNC_CCPA_Privacy_Disclosure_Employee.pdf) to gain understanding of how PNC may use or disclose your personal information in our hiring practices.

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