Merck Associate Director US Oncology Health Care Professional (HCP) Marketing, Prostate Cancer (REMOTE) in Philadelphia, Pennsylvania
New Hires based in the US & Puerto Rico will be required to demonstrate that they have been fully vaccinated for Covid-19 or qualify for a medical or religious exemption or accommodation to this vaccination requirement, subject to applicable law.
Our Oncology team is dedicated to delivering breakthrough innovations that extend and improve the lives of cancer patients worldwide. Our focus is on innovation and launch execution excellence; we translate breakthrough science into innovative medicines that help people with cancer across the globe. Our Marketing team is passionate about bringing our innovative medicines to our customers around the world by understanding our customers’ needs and striving to provide differentiated solutions to meet them.
As marketing roles across the US Oncology organization are evolving and broadening, this position is designed to be a flexible marketing role that may focus on any aspect of marketing over time based on business needs and/or the capabilities and development needs of the team. The initial focus of the role is outlined below, but the role could include or shift to other aspects of marketing in the future.
We are currently recruiting for an Associate Director, US Oncology Health Care Professional (HCP) Marketing role. This position will be responsible for the HCP marketing strategy and execution for launches across multiple indications. The position will be based in Upper Gwynedd, PA but can operate from anywhere in the US and will report to the Tumor Lead for Prostate Cancer.
This is a pivotal role and will help build a strong launch readiness platform to accelerate launch uptake across multiple indications. This position will require outstanding leadership in many different areas including Health Care Professional marketing strategy, go-to-market launch planning, counter-competition, launch execution excellence, digital promotion, and cross-functional/ agencies collaboration.
Primary Responsibilities include and are not limited to the following:
Lead the development and execution of launch plan/ tactics to accelerate launch uptake
Refine and enhance the Health Care Professional (HCP) go-to-market plan and launch tactics
Partner with sales training and sales/ field facing teams to drive successful field execution in support of launches
Primary brand marketing contact/ partner for field team discussions/ communications (e.g., FIT teams, marketing meet ups, district meetings, national sales meeting, launch webcasts)
Monitor & track field execution metrics against goals across all customer facing teams and seek opportunities to optimize field team effectiveness
Lead field execution projects including executing segmentation, flags, next best engagement, etc.
Partner with market research, CI and analytics team to generate key insights and further enhance the launch execution plan
Monitor, analyze, and synthesize key market dynamics in the rapidly evolving Prostate cancer landscape
Develop counter-competitive strategies/ plans in collaboration with cross-functional stakeholders and agencies
Partner with Digital Promotions team to develop new assets and innovative digital strategy, and engagement plans
Collaborate with other team members and stakeholders to prioritize work and facilitate internal resource trade-offs as needed, e.g. budget, MLR review time
Escalate issues that represent significant barriers to execution and/or business impact
Challenge status quo and gain sponsorship/ support within the company to address gaps.
Upper Gwynedd, PA or Remote/Virtual
Residents of Colorado Click here (https://survey.sogosurvey.com/r/O2fDro) to request this role’s pay range.
Required: Bachelor's degree
Preferred: Master's degree
Required Experience and Skills:
5 years' pharmaceutical/ biotech experience OR brand marketing/sales experience in any industry
Healthcare Professional (HCP) marketing and/or sales experience
Focused mindset on customer experience
Strong interpersonal/negotiation, relationship building, and ability to influence within and across organizations
Strong problem solving, teamwork, project management and written/ verbal communication skills
Strong analytical skills and demonstrated successful marketing and/or sales execution in highly competitive market
Experience influencing without direct authority and working successfully with cross-functional teams and multiple agency partners
Requires up to 20% travel, including some weekends
Preferred Experience and Skills:
Direct customer experience (sales, sales leadership, etc.)
Experience working in Prostate cancer
Launch experience with new products/indications
Test-and-learn mindset to drive a culture of innovation
Our Human Health Division maintains a “patient first, profits later” ideology. The organization is comprised of sales, marketing, market access, digital analytics and commercial professionals who are passionate about their role in bringing our medicines to our customers worldwide.
Who we are …
We are known as Merck & Co., Inc., Kenilworth, New Jersey, USA in the United States and Canada and MSD everywhere else. For more than a century, we have been inventing for life, bringing forward medicines and vaccines for many of the world's most challenging diseases. Today, our company continues to be at the forefront of research to deliver innovative health solutions and advance the prevention and treatment of diseases that threaten people and animals around the world.
What we look for …
Imagine getting up in the morning for a job as important as helping to save and improve lives around the world. Here, you have that opportunity. You can put your empathy, creativity, digital mastery, or scientific genius to work in collaboration with a diverse group of colleagues who pursue and bring hope to countless people who are battling some of the most challenging diseases of our time. Our team is constantly evolving, so if you are among the intellectually curious, join us—and start making your impact today.
NOTICE FOR INTERNAL APPLICANTS
In accordance with Managers' Policy - Job Posting and Employee Placement, all employees subject to this policy are required to have a minimum of twelve (12) months of service in current position prior to applying for open positions.
If you have been offered a separation benefits package, but have not yet reached your separation date and are offered a position within the salary and geographical parameters as set forth in the Summary Plan Description (SPD) of your separation package, then you are no longer eligible for your separation benefits package. To discuss in more detail, please contact your HRBP or Talent Acquisition Advisor.
Residents of Colorado
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US and Puerto Rico Residents Only:
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We are proud to be a company that embraces the value of bringing diverse, talented, and committed people together. The fastest way to breakthrough innovation is when diverse ideas come together in an inclusive environment. We encourage our colleagues to respectfully challenge one another’s thinking and approach problems collectively. We are an equal opportunity employer, committed to fostering an inclusive and diverse workplace.
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Flexible Work Arrangements:
Valid Driving License:
Number of Openings:
Requisition ID: R152063
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