Job Information
PayPal Inc. Sr Dir, Marketing-Venmo & Microbusiness in Olympia, Washington
At PayPal (NASDAQ: PYPL), we believe that every person has the right to participate fully in the global economy. Our mission is to democratize financial services to ensure that everyone, regardless of background or economic standing, has access to affordable, convenient, and secure products and services to take control of their financial lives. Job Description Summary: We are seeking an entrepreneurial and results driven growth marketer to lead the Venmo Marketing Team and Microbusiness Marketing Team to deliver innovative go to market plans, experimentation led growth strategies and breakthrough marketing activations. Reporting to the CMO for PayPal, the Head of Marketing for Venmo and Microbusinesses will be accountable for delivering inspiring marketing initiatives and programs that create brand demand, drive virality and build loyalty. This leader will own marketing targets for new customer acquisition and engagement of existing customers (delivered through lifecycle, partnership and paid marketing). This role will also be responsible for developing go to market strategies that inspire our customers to broaden their usage of our platforms, trial and adopt new products and use Venmo and PayPal every day. This leadership role will sit on both the Marketing Leadership Team and the Commercial Leadership Teams of our Business Units, and will play an important commercial leadership role in driving growth across all levers of the business. Our ideal candidate will have a superb partnering mindset and will be motivated by elevating and empowering others to achieve team and personal goals. We are seeking an inspiring leader, who is a customer champion with a growth mindset and track record of delivering results. Job Description: Why this is a fantastic opportunity: * This is a building role within a growth function in an incredibly fast paced and dynamic business. This is a role with huge scope for impact and growth in a purpose driven, category defining business. PayPal is experiencing growth in all of our market segments and is looking for the right candidate who will help us build the next set of tools, processes and partnerships that will enable our team to execute with excellence. * This is a role with enormous diversity, complexity and is full of intellectual challenges. It will require superb mental agility with the scope for enormous value creation. The Payments and Fin Tech Industry is one of the highest growth, most competitive industries right now and PayPal has a very strong position (but also an incredibly impressive set of aggressive competitors). This is an opportunity for someone who loves a challenge, wants to be stretched and who plays to win. * Become a team member who is reimagining Marketing at PayPal. We are transforming our marketing model and we are building marketing as a growth lever and game changing function. For a marketing professional, this is a once in a lifetime career opportunity to explore the potential impact that your chosen craft can have in changing the dynamics of a customer champion business Key responsibilities: * Drive GTM Strategies for the Venmo and Microbusiness Segments. Lead value prop development for our platforms and products with messaging frameworks and execution plans. * Accountable for delivering marketing growth targets for new customer acquisition, engagement and brand demand. Optimally deploy marketing OpEx and resources against the opportunities with highest runway for growth. This role operates as a member of the leadership team for Venmo and Microbusinesses and is accountable for delivering against the strategy and priorities of these business units * Lead an experimentation led, growth marketing program across all levers and channels of marketing. Develop deep channel expertise for paid marketing, le To view the full job description, click here{rel="nofollow"}