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American Express Senior Analyst - Blueprint Platform Marketing Strategy in New York, New York

Description

You Lead the Way. We’ve Got Your Back.

With the right backing, people and businesses have the power to progress in incredible ways. When you join Team Amex, you become part of a global and diverse community of colleagues with an unwavering commitment to back our customers, communities and each other. Here, you’ll learn and grow as we help you create a career journey that’s unique and meaningful to you with benefits, programs, and flexibility that support you personally and professionally.

At American Express, you’ll be recognized for your contributions, leadership, and impact—every colleague has the opportunity to share in the company’s success. Together, we’ll win as a team, striving to uphold our company values and powerful backing promise to provide the world’s best customer experience every day. And we’ll do it with the utmost integrity, and in an environment where everyone is seen, heard and feels like they belong.

Join Team Amex and let's lead the way together.

Senior Analyst, Business Blueprint Platform Marketing Strategy

American Express is looking for a Senior Analyst, Business Blueprint Platform Marketing Strategy, to help lead go-to-market strategy for our integrated small business platform, Business Blueprint, which proves customers tools and insights to manage their cash flow more efficiently and with greater confidence. This team is seeking a highly motivated, strategic and process-oriented marketer to support positioning, messaging and cross-channel implementation.

How will you make an impact in this role?

  • Develop marketing messaging and strategy in collaboration with channel owners

  • Manage end-to-end campaign execution (set-up, approval, implementation) in direct marketing channels

  • Oversee marketing calendar and feature launches including scheduling and planning for campaigns throughout the year

  • Partner with agencies on development of creative assets

  • Analyze customer and marketing insights to improve marketing messaging and strategy

Required Skills/Qualifications:

  • Bachelor’s Degree Required

  • Ability to analyze and leverage data

  • Strong collaborator and flexible team player, with the ability to build and leverage relationships

  • Strong project management, organization and prioritization skills

  • Attention to detail with focus on driving results

  • Desire to work hard and have fun at the same time

  • Strong problem-solving capabilities

Qualifications

Salary Range: $55,000.00 to $105,000.00 annually bonus benefits

The above represents the expected salary range for this job requisition. Ultimately, in determining your pay, we’ll consider your location, experience, and other job-related factors.

We back our colleagues and their loved ones with benefits and programs that support their holistic well-being. That means we prioritize their physical, financial, and mental health through each stage of life. Benefits include:

  • Competitive base salaries

  • Bonus incentives

  • 6% Company Match on retirement savings plan

  • Free financial coaching and financial well-being support

  • Comprehensive medical, dental, vision, life insurance, and disability benefits

  • Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need

  • 20 weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy

  • Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)

  • Free and confidential counseling support through our Healthy Minds program

  • Career development and training opportunities

For a full list of Team Amex benefits, visit our Colleague Benefits Site .

American Express is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other status protected by law.

Employment eligibility to work with American Express in the U.S. is required as the company will not pursue visa sponsorship for these positions.

We back our colleagues with the support they need to thrive, professionally and personally. That's why we have Amex Flex, our enterprise working model that provides greater flexibility to colleagues while ensuring we preserve the important aspects of our unique in-person culture. Depending on role and business needs, colleagues will either work onsite, in a hybrid model (combination of in-office and virtual days) or fully virtually.

US Job Seekers/Employees - Click here to view the “Know Your Rights” poster and the Pay Transparency Policy Statement.

If the links do not work, please copy and paste the following URLs in a new browser window: https://www.dol.gov/agencies/ofccp/posters to access the three posters.

Job: Marketing

Primary Location: US-New York-New York

Other Locations: US-Georgia-Atlanta

Schedule Full-time

Req ID: 24011470

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