Job Information
SAP America, Inc. Marketing Execution Senior Specialist in New York, New York
SAP America, Inc. seeks a Marketing Execution Senior Specialist in New York, NY to lead strategic editorial planning, content development, execution, and testing/ optimization for key aspects of SAP’s social media content strategy. Collaborate with program/product owners to plan and source content. Create visual media and copy to publish at SAP brand social media channels. Actively monitor audience engagement across SAP brand social media channels and identify and route risks or crises that may impact the SAP brand. Support relationship building with key customers and social influencers. Plan, build, and execute editorial plans. Monitor, test, and optimize content to deliver maximum results for SAP, including meeting and exceeding key performance indicators such as follower growth, engagement, reach, and referral traffic. Partner with design and brand teams to build a framework of best practices to provide visual and tone consistency across SAP’s social portfolio to increase brand recognition and amplify content performance. Identify, evaluate, and recommend trends and new digital opportunities to expand reach to new audiences. Develop training and enablement materials and distribute across teams.Minimum Education/Experience: Position requires a Bachelor’s degree or foreign equivalent in Marketing, Communications, Business Administration or a related field and two (2) years of experience in the job offered or a social media management related occupation. The Company will also accept, in lieu of the Bachelor's and two (2) years of experience, four (4) years of experience in the job offered or a social media management related occupation.Position requires two (2) years of experience involving each of the following: •Manage social media channels for B2B large enterprise;•Professional graphic design and video editing utilizing software including Photoshop, Premiere, Figma, or Camtasia;•Utilize Sprinklr to plan, build, and execute editorial plans;•Development of training and enablement materials; and•Monitor trends and digital opportunities to expand brand reach.Telecommuting permitted. Apply online at http://www.careersatsap.com using Req ID 391362.Compensation Range Transparency: The annual base salary range for this position is $95,304 - $162,096. SAP believes the value of pay transparency contributes towards an honest and supportive culture and is a significant step toward demonstrating SAP’s commitment to pay equity. SAP provides the annualized compensation range inclusive of base salary and variable incentive target for the career level applicable to the posted role. The targeted combined range for this position is $151,600 - $212,000. The actual amount to be offered to the successful candidate will be within that range, dependent upon the key aspects of each case which may include education, skills, experience, scope of the role, location, etc. as determined through the selection process. Any SAP variable incentive includes a targeted dollar amount and any actual payout amount is dependent on company and personal performance. Please reference this link for a summary of SAP benefits and eligibility requirements: SAP North America Benefits.
Minimum Salary: 95304 Maximum Salary: 162096 Salary Unit: Yearly