Job Information
Publicis Groupe Copy Supervisor in New York, New York
Company Description
CoLab is a fully integrated, cross-discipline team that provides best-in-class services in a fluid and modular way. With our clients at the center, we create brand movement at the speed of people’s lives by connecting real-time data with world-class creative, content, and media in service of growth and Return on investment.
CoLab is a “power of one” solution, encompassing data, media, and production. By drawing from across the vast Publicis Groupe network, we are uniquely positioned to deliver innovation and specialized skills to our clients, as well as enriching opportunities and inclusive benefits to our employees. We pride ourselves on combining the atmosphere of a startup company with the stability and experience of a global leader.
Job Description
The ideal candidate will have a winsome attitude, understand the ever-changing interactive advertising landscape, and be anything but a yielding when it comes to enforcing copy development do’s and don’ts.
Responsibilities:
Lead and execute long-form copy development for one or more brand engagements across HCP & Consumer audiences in the pharmaceutical marketing sector
Know, like the back of your hand, all aspects of the brand including trials, studies and patient profiles
Build strong relationships with Creative, Account & Client brand teams, such that each group identifies you as the holder of all copy, editorial and clinical knowledge for the brand
Partner with Creative, Account and Client teams to ensure copy that advances creative brief objectives and accomplishes marketing objectives
Point person for original (directed) copy development on assigned client engagements, including both tactical projects (websites and interactive marketing applications) and creative campaigns
Present to, build relationships with, and find actionable paths forward based on the critiques of client MLR (medical, legal, regulatory) teams
Build leadership cooperation with Editorial to engender obsessive attention to narrative consistency, voice & tone, and accuracy of content
Write, reference and annotate copy in preparation for medical/legal review in a deadline-focused environment
See copy decks and manuscripts through development and to launch (in partnership with Editorial)
Deliver fluent knowledge of interactive capabilities, content development and editorial flow
Develop original content for new projects, and collaborate with Medical Director when needed
Help mentor more junior Copy Writers, developing their ability to produce quality work
Qualifications
Skills:
Ability to recognize strong creative ideas and see them through to completion.
Ability to sell ideas to other members of the creative team and to clients.
In-depth knowledge of pharmaceutical/healthcare marketing.
Ability to thrive under pressure in a fast-paced environment.
Ability to meet deadlines for multiple projects simultaneously.
Requirements:
A strong copy portfolio and unique voice.
Track record as a creative problem solver with a knack for fresh ideas and a new perspective.
At least 6 years’ web copywriting experience, including work in pharma/healthcare.
Experience with writing consumer-focused and healthcare professional focused content.
Additional Information
About Publicis Health
Publicis Health is the premier global health and wellness communications network. We are one of the four solutions hubs of Publicis Groupe, the third-largest advertising and media company in the world, giving us unparalleled global reach. We manage top-tier agencies specializing in promoting innovative solutions in advertising, medical education, clinical trial program development, sales and marketing, digital, market access, and medical and scientific affairs. Our nearly 6,500 employees work at 15 agency brands across 60 offices located in 10 countries. We are a connected solutions hub, equipped for continual business transformation in today’s world. We integrate services across our global offices and brands to deliver on our clients’ needs. Each of our agencies brings a unique approach to business, which makes us even stronger together. We understand the rapidly changing healthcare environment and leverage it to maximize the potential of our clients’ brands.
Web: www.publicishealth.com | Facebook: www.facebook.com/publicishealth
Twitter: www.twitter.com/PublicisHealth/
Compensation Range: $73,500 - $123,500 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. For this role, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 10/08/2024.