Job Information
Beasley Media Group, Inc. Digital Sales Specialist in New Jersey
Full-time
New Jersey
Posted 5 months ago
The Digital Sales Specialist (DSS) will possess a deep knowledge of digital, from tools that work best to achieve specific goals, to the elements needed for a successful campaign. The ideal candidate will be comfortable speaking individually with sellers, or presenting to a room filled with clients. The DSS will be well-versed in display advertising, email marketing, social and content marketing, and will be analytical, organized, solution-minded, and customer centric.
The DSS will work cooperatively with salespeople to strategize and execute flawless digital campaigns, sharing the following responsibilities:
Perform customer needs analysis (CNA) in the field to uncover client’s goals and strategic objectives
Create custom strategies and tactics to achieve client’s goals and format into custom client facing proposals
Present proposals to client
Close sales and execute digital solutions for clients
Recommend specific digital services to support the client’s strategic goals
Work closely with the digital team for pre and post sales
Communicate specific product benefits and processes to clients, to ensure quality and timely execution of purchased products
Work with clients and digital team to deliver a superior return on investment for the digital campaign
Once campaign is underway, work with clients and digital team to review results and work with digital team to optimize the campaign against key performance indicators
Evaluate client’s Google Analytics to help analyze campaign effectiveness
Serve as project manager between client and team for ad creation
At the end of the campaign, review custom performance reports that effectively analyze how the customer goals were met or exceeded with the goal of increasing retention and upsell
Troubleshoot invoicing/reconciliation with reporting and co-op
Applicants may send cover letter and resume to betsy.calderin@bbgi.com.
Beasley Media Group, LLC is an Equal Opportunity Employer.
Job Features
Job Category
Digital, Sales