BUNZL Sr, Digital Analytics Analyst in Morton Grove, Illinois
The Sr, Digital Analytics Analyst will combine knowledge of digital marketing and the ecommerce retail industry as well as understanding of web analytics platforms to produce actionable insights and make data-driven recommendations for the organization. The Senior Analyst will serve as the subject matter expert for Bunzl’s analytics suite, working closely with business stakeholders and internal IT to implement best practices and continually improve the end-to-end flow of eCommerce information. The Senior Analyst will help development and execution of fact-based reporting, and apply expertise linking a variety of disparate data sources including web, transactional, and third-party data to produce business insights, dashboards, standardized reports, statistical models and customer segmentation that will be presented to business stakeholders and company leadership.
Collaborate on analytic projects that uncover actionable customer insights to guide short-term and long-term acquisition and retention efforts.
Develop insights on relevant web purchase behavior, customer onsite search behavior, customer segments, customer journey, and purchasing trigger points. Assist in the on-going improvement of tagging and analysis related data.
Analyze customers’ on site behavior to identify areas of opportunity, quantify impact, and make recommendations for future site enhancements.
Work in conjunction with the customer acquisition and customer experience teams with A/B and Multivariate testing.
Bachelor's degree required; MA or MBA preferred
2-5 years of experience in digital analytics, digital marketing analytics, and/or e-commerce analytics.
Comprehensive knowledge of analytics suite including: An understanding of the data flow from the data layer through Google Tag Manager to Google Analytics and how to identify tagging inconsistencies. Power user of Google Analytics with complete understanding of enhanced ecommerce, segments, audiences, product lists, custom dimensions, events, and data imports.
Strong business acumen in finance, marketing, statistics, or project management and ability to understand business problems, develop hypothesis, design tests and learn.
Data manipulation languages is required (SQL, R, Python, etc.).
Experience interacting directly with user experience, onsite search & digital marketing teams is desired.
Familiarity with visualization tools and methodology (Looker, Power BI, Tableau).
Academic background in analytics, statistics, marketing, business, or related field.
So, what are you waiting for? A new career awaits you with endless opportunities.
Bunzl is a global leader in the Cleaning & Hygiene, Food Processing, Grocery, Health Care, Non-Food Retail, and Safety industries. We have grown both organically and through acquisitions to sales in excess of $10 billion. Bunzl North America is headquartered in St. Louis, Missouri. Bunzl North America owns and operates more than 100 warehouses and serves all 50 states, Puerto Rico, Canada and parts of the Caribbean and Mexico. With more than 5,000 employees and 400,000 plus supplies, Bunzl is regarded as a leading supplier in North America.
Bunzl Distribution offers competitive salaries, a comfortable work environment, and a full range of benefits including a 401k with a company match.
Bunzl Distribution has a tradition of commitment to equal employment opportunity. It is the established policy to attract and retain the best qualified people without regard to race, color, religion, national origin, sex/gender (including pregnancy), sexual orientation, age, disability or veteran status as provided by law.
Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information. 41 CFR 60-1.35(c)
- BUNZL Jobs