Job Information
Red Bull North America Inc Director, Marketing in Minneapolis, Minnesota
The Director of Marketing (DOM) is a key leader within our marketing organization, responsible for business planning through execution of all local marketing activities and fully responsible for the marketing mix across a Region. The DOM drives brand differentiation and growth by leveraging a deep understanding of marketing fundamentals and the Red Bull marketing mix, running a large team of managers and specialists in Brand Marketing, Sports Marketing, Culture Marketing, and Communications. Through leadership across consumer insights, occasions marketing/product marketing, opinion-leader marketing, event marketing, retail activation and communications, a best-in-class DOM builds brand equity and drives awareness, trial, and consumption for new and existing consumers. EXPERIENCEYour areas of knowledge and expertise that matter most for this role: Extensive leadership/management experience in Consumer Marketing, preferably at a CPG and/or lifestyle brand A mastery of coaching, leadership, and influencing capabilities Successful management of large multi-layered teams and large budgets A history of traditional and non-traditional brand marketing strategy & management Knowledge of communications & storytelling with an emphasis on digital and social media identify trends and turn insights into actions The integration of creative and unique marketing solutions into complex existing and emerging consumer landscapes Start-to-finish leadership of collaborative projects Articulate & present ideas at the executive level Travel 20-30% Permanent Benefits eligible Red Bull North America is an Equal Opportunity Employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, veteran status, age, or any other classification protected by Federal, state, or local law.