Job Information
Vanguard Public Relations Manager in Melbourne, Australia
About Vanguard
More than 45 years ago, John C. Bogle had a vision to start an investment company that did things differently. A company with no external shareholders. Where all the profits were invested back into the business and used to lower costs. Evidently, it was as bold as it was brilliant. To this day, Vanguard Group still has no external shareholders. That means no share prices to protect, and no profits to generate for outside owners.
Today, Vanguard is one of the world’s largest investment management companies, serving more than 50 million investors worldwide. For more than 25 years Vanguard Australia has been supporting individual investors, financial advisers, and superannuation members to achieve their long-term financial goals.
Team & Opportunity
The Public Relations team at Vanguard Australia sits within Vanguard’s Corporate Communications function which includes Internal Communications and Strategic Communications. As Vanguard Australia continues to grow as business, so has the role of its public relations function.
In this role as a Public Relations Manager, you will work to increase awareness of the Vanguard Australia brand and continue to enhance its reputation among retail investors and the general public, by developing and implement effective communication strategies and plans that support this focus. You will have the ability to independently identify, collaborate and maintain relationships across best media and channels for effective communication to engage various audiences. This is an individual contributor role with no direct reports.
Core Responsibilities
Develops communications solutions that drive identified outcomes. Translates business strategies and initiatives into messaging and content. Prioritises communications and messages to maximise impact on target audiences and business outcomes.
Primarily responsible for driving the consumer-focused aspect of Vanguard Australia’s public relations strategy
Creates effective and compelling communications content based on deep understanding of target audience and the broader operating environment.
Drives the execution of all phases of the communications process, including conception, implementation, and measurement. Leads day-to-day communication activities.
Resolves conflicts over content or communication channel recommendations by acting as a trusted advisor to influence, coach, and negotiate with stakeholders.
Improves end-to-end communication processes by applying current and evolving industry standards, while complying with the Vanguard brand.
Develops and strengthens working relationships with key influencers across the organisation and in the industry to support communications and business objectives.
Participates in special projects and performs other duties as assigned.
Qualifications
Proven experience (minimum seven years) in public relations roles within financial services and related fields is highly desirable.
Ability to build and expand relationships with journalists, ability to generate standout media coverage and pitch stories in consumer media
Exceptional research skills and written and verbal communication skills, with the ability to simplify and convey complex policy issues to diverse audiences.
Extensive understanding of social, political and regulatory developments that are of relevance to our firm, our clients and our staff
Proven ability to nurture strategic partnerships with both internal and external stakeholders, leveraging your influence to create a robust network that drives our brand forward.
Specialisations that will make an impact
RG146 certification will be advantageous
Inclusion Statement
Vanguard’s continued dedication to diversity and inclusion is firmly rooted in our culture. Every decision we make to best serve our clients, crew (internally employees are referred to as crew), and communities is guided by one simple statement: “Do the right thing.”
We believe that a critical aspect of doing the right thing requires building diverse, inclusive, and highly effective teams of individuals who are as unique as the clients they serve.
We empower our crew to contribute their distinct strengths to achieving Vanguard’s core purpose through our values.
When all crew members feel valued and included, our ability to collaborate and innovate is amplified, and we are united in delivering on Vanguard's core purpose.
Our core purpose: To take a stand for all investors, to treat them fairly, and to give them the best chance for investment success.
We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.
Special Factors
Vanguard is not offering visa sponsorship for this position.
This position is hybrid and would require you to work in the office location Tuesday, Wednesday and Thursday.
Recruitment agencies, please note: Vacancies are managed by the Vanguard Talent Acquisition Team. Should external recruitment assistance be required, the Talent Acquisition Team will reach out to Vanguard agency partners, Thank you.
How We Work
Vanguard has implemented a hybrid working model for the majority of our crew members, designed to capture the benefits of enhanced flexibility while enabling in-person learning, collaboration, and connection. We believe our mission-driven and highly collaborative culture is a critical enabler to support long-term client outcomes and enrich the employee experience.