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Summary:

This role will support our Go-To-Market and Marketing strategy for new device launches in the Reality Labs Metaverse organization. It will have a direct hand in shaping and informing the strategy for bringing new-to-the-world Virtual Reality and Mixed Reality devices that provide exciting experiences to consumers.

Required Skills:

Marketing Insights Researcher Responsibilities:

1. Design and execute quantitative and qualitative research to support decision-making, strategic planning and shape marketing/brand strategies, campaign development, product development, retail/channel strategy

2. Translate research findings into actionable insights with clear recommendations

3. producing highly effective communication that motivates people to apply learnings in marketing and across the organization.

Minimum Qualifications:

Minimum Qualifications:

4. 5+ years of research experience. In-depth understanding of qualitative and quantitative research, with a proven track record of applying them in a business context to inform decision-making.

5. Marketing Experience: Proven experience in shaping insights-driven marketing campaigns and product launches from definition to execution, with a focus on shaping strategy, driving alignment, and delivering business outcomes.

6. Resourceful: can spot ambiguity and ask questions to resolve the issue or how to navigate.

7. Effective communication and presentation skills with a proven track record of delivering concise syntheses to influence business decisions and strategies.

Preferred Qualifications:

Preferred Qualifications:

8. 2+ years experience with tech hardware marketing research including go-to-market strategies and execution, with in-depth knowledge on how to build/implement launch strategies for new-to-market products

9. Experience working with Product Marketing, Product Designers, Product Managers in cross-functional manner

10. Demonstrated experience with agile decision-making in a fast-paced environment

Public Compensation:

$103,000/year to $162,000/year + bonus + equity + benefits

Industry: Internet

Equal Opportunity:

Meta is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Meta participates in the E-Verify program in certain locations, as required by law. Please note that Meta may leverage artificial intelligence and machine learning technologies in connection with applications for employment.

Meta is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at accommodations-ext@fb.com.