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BT Social Media Professional in London, United Kingdom

Social Media Professional

Job Req ID: 35134

Posting Date: 12 Sep 2024

Function: Brand and Marketing

Unit: Consumer

Location:

One Braham (4140), London, United Kingdom

Salary: Competitive with great benefits

London

3 days in the office, 2 days wherever

About EE

We’re EE. We are the biggest mobile and broadband operator in the UK and we have a relationship in every second household in the country. But we’re for everyone, on any network – serving up new tech, new services, and heaps of inspiration for every aspect of your connected life.

We’ve been awarded the UK’s best network for the last 10 years. It’s central to our vision – to be the most personal customer-focused technology company in the UK.

That means earning a place on customers’ home screens by offering them more than ever before, whether that’s helping their home run smarter with EE Home, levelling up their play with EE Game, helping them work on their terms with EE Work, or even unleashing their kids’ learning with EE Learn.

We’re also part of BT Group, which we’re even bigger than you might think. Millions of people rely on us every day to help them live their lives, power their businesses, and keep their public services running. We connect friends to family, clients to colleagues, people to possibilities. We keep the wheels of business spinning, and the emergency services responding.

We think we’ve got something special here. We want everyone to feel proud about working at EE – and feel excited about where we’re going and what we’re going to do. Want to join in?

Why this job matters

It’s an exciting time at EE as we continue the relaunch of the brand and redefine how we can serve our customers. As part of this we want to develop much deeper relationships with them and that means connecting with them in all the places they love to spend their time.

We are setting up a new team to cement our brand as a leader in the social media space. In this role you will be responsible for managing and nurturing our online community across the key social media platforms. This may be by responding to brand conversations or identifying opportunities for EE to get involved in trending conversations. You’ll also be the key insight lead for our social campaigns, ensuring that we move quickly to always be at our best and driving EE as the most personal brand.

If you want the chance to be part of one of the UK’s most famous brands and help set up a completely new team, driving new ways of working and pioneering new comms approaches for the whole business then this is the role for you. We want someone who is a self-starter and wants to drive huge impact every day.

What you’ll be doing

  • Actively engage followers and content audience by responding to comments, messages and mentions that relate to the campaign content in a timely and authentic manner whilst maintaining brand reputation.

  • Foster and grow a positive community by initiating conversations, moderating discussions and resolving questions around the campaign content.

  • Monitor and analyse key social media metrics (engagement, reach, growth and sentiment) to identify trends, optimise performance of campaign content and make data driven recommendations to the Campaign Managers.

  • Support the Social Campaign Managers with the execution of native campaign content plan that actively drives the brand engagement on the platform.

  • Identify relevant and timely opportunities to partner with creators, brands and trends that can support the platform content strategy.

  • Stay informed about industry trends, platform updates and emerging technologies and drive these learnings throughout the business.

  • Organise and manage online events, competitions, giveaways and other community driven initiatives.

  • Produce clear and actionable reporting that can guide the strategy and content execution plan for the channel, as well as inform the wider business stakeholders.

The skills and experience you will have under your belt

  • Proven experience as a Social Campaign Manager or similar role with a focus on community management.

  • Excellent knowledge of social media platforms, tools and best practice.

  • Exceptional written and verbal communication skills with a strong ability to convey brand tone of voice.

  • Strong understanding of social media analytics and the ability to interpret data to improve performance.

  • Ability to work independently and identify risks and opportunities as well as collaborate with wider comms teams.

  • Strong problem-solving skills and the ability to manage multiple tasks in a fast-paced environment.

  • Experience with social media management and analytic tools.

What's in it for you? What are the benefits?

BT, we entertain, educate and empower millions of people every single day. We’re a brand built on connecting people – whether that’s friends, family, businesses or communities. Working here, you’ll receive an attractive salary and a range of competitive benefits, but – more than that – you’ll be joining an ambitious organisation with a culture of togetherness, collaboration and inclusivity, that takes a genuine and proactive interest in your progress and development.

• Competitive salary

• 25 days annual leave (plus bank holidays)

• 10% on target performance bonus

• Life Assurance

• Pension scheme if you pay in 5% BT will pay in an additional 10%

• Option to join the Healthcare Cash Plan or other benefits such as dental insurance, gym memberships etc.

• 50% off EE mobile pay monthly or SIM only plans

• Exclusive colleague discounts on our latest and greatest BT broadband packages

• BT TV, including TNT Sport and the NOW Entertainment membership, and 25% off NOW Sport, Cinema and Kids

• 50% discount for friends and family on EE SIM only plans

• World class training and development opportunities

• Volunteering days so you can give back to your local community

BT is an equal opportunities employer. We’re working hard to create an inclusive working environment, where people from all backgrounds can succeed. We want to make sure your recruitment experience is the best it can be – so, if you’re selected for an interview, please let us know if there’s any adjustments we can make that would be helpful for you.

Our leadership standards

Looking in:

Leading inclusively and Safely

I inspire and build trust through self-awareness, honesty and integrity.

Owning outcomes

I take the right decisions that benefit the broader organisation.

Looking out:

Delivering for the customer

I execute brilliantly on clear priorities that add value to our customers and the wider business.

Commercially savvy

I demonstrate strong commercial focus, bringing an external perspective to decision-making.

Looking to the future:

Growth mindset

I experiment and identify opportunities for growth for both myself and the organisation.

Building for the future

I build diverse future-ready teams where all individuals can be at their best.

We value diversity and celebrate difference. ‘We embed diversity and inclusion into everything that we do. It’s fundamental to our purpose: we connect for good.’

We all stick to the same values: Personal, Simple, and Brilliant. From day one, you’ll get stuck in to tough challenges, pitch in with ideas, make things happen. But you won’t be alone: we’ll be there with help and support, learning and development.

A FEW POINTS TO NOTE:

Although these roles are listed as full-time, if you’re a job share partnership, work reduced hours, or any other way of working flexibly, please still get in touch.

We will also offer reasonable adjustments for the selection process if required, so please do not hesitate to inform us.

DON'T MEET EVERY SINGLE REQUIREMENT?

Studies have shown that women and people who are disabled, LGBTQ+, neurodiverse or from ethnic minority backgrounds are less likely to apply for jobs unless they meet every single qualification and criteria. We're committed to building a diverse, inclusive, and authentic workplace where everyone can be their best, so if you're excited about this role but your past experience doesn't align perfectly with every requirement on the Job Description, please apply anyway - you may just be the right candidate for this or other roles in our wider team.

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