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City of Las Cruces Communications Specialist in Las Cruces, New Mexico

Communications Specialist

Salary

$21.96 Hourly

Location

Las Cruces, NM

Job Type

Full-time Regular

Job Number

F090 02-25 EN

Department

Communications Office

Opening Date

02/05/2025

Closing Date

2/24/2025 11:59 PM Mountain

Nature of Work

Assists in the development and implementation of various media platforms, promotional and educational material, marketing and advertising programs, graphic designs, plans, and strategies to effectively promote the image, goals, objectives, activities, and events of the City of Las Cruces.

Environmental Factors

Work is primarily performed in a standard office environment.

Physical Factors

Light physical demands; mostly desk work requiring the ability to lift and carry files and reports and frequent use of a personal computer.

Work Situation Factors

Position involves competing demands, performing multiple tasks, working to deadlines, occasional work beyond normal business hours, and responding to customer issues. Regular attendance is an essential function of this job to ensure continuity of services. Position is subject to drug testing in accordance with applicable State and Federal regulations and City of Las Cruces policies.

Meeting or exceeding the minimum qualifications does not guarantee an invitation to participate in the process.

FIRST CONSIDERATION MAY BE GIVEN TO CURRENT EMPLOYEES WHO MEET THE MINIMUM QUALIFICATIONS.

Full-time, regular, non-exempt position

This position is graded RN13.

Duties and Responsibilities
  • Designs and produces engaging multimedia content for various marketing materials including, including brochures, posters, banners, advertisements, annual reports, calendars, booklets and reports; ensures consistency in design elements and branding standards across all marketing channels and materials.

  • Manages and develops content for social media and updates various social media platforms; coordinates the development and distribution of information utilizing a variety of media and responds to inquiries to ensure effective, consistent, accurate, and timely communication.

  • Conducts research on various topics, events, activities, and items of interest or concern; responds to inquiries and requests and gathers information to prepare packets of information for dissemination; collaborates with various departments to brainstorm ideas and strategies for promotional and education campaigns and initiatives.

  • Prepares and presents various special and recurring reports; maintains program records and files to ensure compliance and meet performance targets.

  • Prepares, reviews, and edits draft communications such as news releases, feature stories, newsletters, and marketing and advertising material to meet deadlines and provide accurate, clear, and concise information; visualizes, designs, and creates layouts and exhibit panels.

Assist with various projects to include advertising, marketing, social media, and sales initiatives to meet established

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