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Insight Global Social Media Specialist in Houston, Texas

Job Description

As the Social Media Specialist, you will be responsible for the day-to-day community management on our social media channels, including content creation, posting and scheduling content, managing conversations between followers(comments & DMs), and reporting/analyzing the results to optimize campaign KPIs. You will work closely with customer satisfaction to remain FDA compliant in all content/engagement as well as helpful in answering customer questions. The overarching goal of this position is to effectively connect with our audience and help as many people as possible through sharing information, products, and or resources.

Responsibilities:

Develop, implement and manage our social media strategy via cross platform content creation, community management, ect.

Designing and implementing social media strategy to align with business goals.

Generate, edit, schedule and publish engaging content daily (e.g. original text, photos, videos and news)

Collaborate frequently with acquisition and customer satisfaction teams to deliver each campaign to the target audience, at the right time.

Use in platform metrics as well as Sprout Social and Meta to make predictions of upcoming trends, high performing content styles, and developments in the social media landscape.

Excellent organizational skills and attention to detail

Use your creative thinking to build assets and copy that speak to our audience, or target audience in the brand's tone.

Understand that in this role, you are the voice of the brand to the customer and must treat this connection with respect and uphold our company values at all times.

We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to HR@insightglobal.com .

   

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Skills and Requirements

Advanced proficiency in Meta (Facebook & Instagram), TikTok, Pinterest, X, & LinkedIn, organic platforms.

Advanced design capabilities in Adobe Illustrator, Photoshop, and Lightroom applications.

Bachelor's degree in Marketing, Communication, Pr, or related field preferred

In the absence of a 4 year degree, please include an accurate and up to date portfolio and or any applicable certifications or completed course work.

5+ years of experience, combined, in any of the following categories

  * Social media marketing

  * Content creation

  * Copywriting

  * Solid knowledge of SEO, keyword research and Google Analytics

  * Ability to understand marketing concepts and strategies in order to craft content in line with campaign KPIs.

An obsession with creating impactful social media and video content is a must.

Familiarity with content creation tools and analytics

Ability to work well in a hybrid environment Knowledge of the health industry

Actively embraces healthy living null

We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal employment opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment without regard to race, color, ethnicity, religion,sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military oruniformed service member status, or any other status or characteristic protected by applicable laws, regulations, andordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or the recruiting process, please send a request to HR@insightglobal.com.

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