Experience Inc. Jobs

Overall Objective

Coordinate media buying efforts of accounts including research, planning, buying and posting all facets of market/accounts on a local and national level.

Responsibilities

• Negotiate, implement, and steward the media buys with broadcast television/cable and radio media for accounts within an assigned group of markets.

• Proficient in buying all broadcast mediums including top 10 markets.

• Negotiate best pricing and ratings/impression estimates.

• Obtain pre and post log times to ensure buys are running correctly.

• Monitor buys in progress, manage the day-to-day media schedules, arranges for makegoods and credits.

• Maintain strong relationships with local Account Executives and Managers

• Keeps up with industry news, methodology and metric changes and market trends and innovations.

• Negotiates added value.

• Evaluates sponsorships and sports packages

• Executes all Media plans while adhering to established budgets, goals and timelines.

• Clearly and accurately communicates orders and changes to media vendors.

• Responsible for the post-buy results of all buys and receipt of underdelivery.

• Collaborates with accounting and media team members and media planners to resolve media billing issues.

• Maintaining station relationships

• Spend time with senior members of buying team, learning and growing skills such as presenting strategic media buys to clients

• To stay current with buying tools and resources.

• Delegate appropriate workload to Media Assistant through Media Supervisor approval

• Help train junior staff members

  Requirements

• 5+ years previous experience as a media buyer or assistant media buyer

• Ability to buy top 10 markets and/or complex buying assignments

• Proficient in research such as Qualitative, Quantitative, Trends, Hour-By-Hour day part planning, Zip code analysis

• Strong analytical skills and problem-solving abilities

• Ability to plan/negotiate strategic media recommendations

• Marketplace expertise. (market conditions, strength of stations, season of viewership patterns, methodology changes)

• Proficient in media tracking and accountability tools

• Proficient use on Agency buying software (Freewheel/Medio Ocean) and other buying resources a plus (SQAD, Comscore, Nielsen)

• Strong verbal and written communication skills, with well-developed telephone skills: outgoing and comfortable relating to people.

• Self-motivated, a desire for challenge and ability to work with minimal supervision

• Good computer skills, and proficient in Microsoft 365 and Teams

• Possess/portray a strong positive, professional attitude at all times and work effectively in a team environment

• Highly dependable, organized and detail-oriented, great focus

• Skilled in prioritizing and adapting to new projects throughout the day with ability to prioritize and manage multiple projects simultaneously. Ability to work in an environment of fast-paced change while maintaining focus

• Excellent at meeting deadlines with the ability to work well under pressure

Required SkillsRequired Experience