Job Information
Live Nation Marketing Manager in Farringdon, United Kingdom
Job Summary:
Company: Soundcrash / Live Nation (Music) UK Ltd
Department: Soundcrash Marketing
Location: Farringdon, London (currently hybrid working, 2-3 days in the office per week)
Reports to: Managing Director
Contract: Initially 6 months fixed term
Working hours: Full time
Role Description
We're looking for a Campaign Manager to Join the Soundrash Marketing Team to focus on informing fans of our great events, festivals and brands. The role will require managing full marketing plans and budgets for individual outdoor concert and touring events across digital ads, out of home, PR, mailers, etc. You wil work within a small dynamic marketing team whilst reporting into the Managing Director on marketing plans to ensure that sales for events are maximised. Work on site at events in required throughout summer which usually span weekends.
What it’s like to work in the Team
Soundcrash is a festival and touring promoter operating as part of Live Nation Entertainment which is the world's leading live entertainment company comprised of global market leaders.
Soundcrash’s key focus is currently our Summer Series portfolio, a collection of outdoor events, festival and one day festival organised into several ‘Summer Series’ around the country for which now sells over 250,000 tickets a year. Our potfolio includes South Facing London, Margate Summer Series, Cardiff Bay Series, Hitchin Priory Summer Series and Brighton Valley Summer Series.
Live Nation Entertainment is the global leader in live entertainment and ticketing. Our world-class portfolio reaches all aspects of the live event and ticketing industry, from ground-breaking software in Ticketmaster, mix of legendary venues and restaurants in House of Blues, production leaders in Concerts, exceptional brand partnerships in Media & Sponsorship, and unparalleled team of artist managers in Artist Nation supported by diverse professionals in all facets of corporate operations.
Who you are
Competencies / Skills / Knowledge / Experience
Knowledge and enthusiasm for UK festival markets and events
Demonstrable experience in Music Event Marketing
Have experience managing advertising campaigns and budgets whilst tracking ROI/CPC/CPM/ cost per ticket.
Experience in managing multiple projects simultaneously while achieving deadlines
Strong ability to analyse customer and audience data
Experience with digital marketing tools – Meta Business / Google Analytics / Quant cast
Experience in leading Email initiatives - Mailchimp or similar
Integrate, research and report on new technologies
Website, SEO and data management
Strong IT literay and ability to use Microsoft Office software packages
Behaviours
Enjoy going to festivals and music events
Motivated to promote events to the best they can be
Have a keen understanding and desire to research current marketing trends
Excellent attention to detail
Be a key team player with excellent communication skills
Take onboard and implement feedback
Ability to stay calm under pressure and respond to changing priorities
Able to work evenings and weekends where necessary
What the role includes
Understand the market for each event through market analysis, customer profiling and competitor awareness
Devise and implement marketing strategies that will achieve key ticket sales objectives as well as increasing awareness and expanding customer base
Working with the ad agencies to create schedules for advertising campaigns, using a media mix of print and digital advertising, radio campaigns, out of home, etc
Manage co-promotional marketing with co-promoters / local partners, liaising our ticketing agencies, sponsors, artist channels and other external partners
Budget Management – Manage show budgets and report on ROI
Establishing reciprocal marketing opportunities with mutually beneficial organisations and events
Booking in onsite marketing for events and content creators across events – some onsite event management also required
Brief creative for artwork and show assets
Equal Opportunities
We are passionate and committed to our people and go beyond the rhetoric of diversity and inclusion.
You will be working in an inclusive environment and be encouraged to bring your whole self to work. We will do all that we can to help you successfully balance your work and homelife. As a growing business we will encourage you to develop your professional and personal aspirations, enjoy new experiences, and learn from the talented people you will be working with. It’s talent that matters to us and we encourage applications from people irrespective of their gender identity, race, sexual orientation, religion, age, disability status or caring responsibilities.
The Company
Live Nation Entertainment is the world’s leading live entertainment company, comprised of global market leaders: Ticketmaster, Live Nation Concerts, and Live Nation Media & Sponsorship. Ticketmaster is the global leader in event ticketing with over 500 million tickets sold annually and more than 12,000 clients worldwide. Live Nation Concerts is the largest provider of live entertainment in the world promoting more than 40,000 shows and 100+ festivals annually for nearly 4,000 artists in over 40 countries. These businesses allow Live Nation Media & Sponsorship to create strategic music marketing programs that connect over 1,000 brands with the 98 million fans that attend Live Nation Entertainment events each year. For additional information, visit www.livenationentertainment.com
APPLICATION DEADLINE: 8th July 2024. We reserve the right to close applications at any time.
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About Us
Recognized three years in a row by Great Place to Work® and named one of People Magazine’s top 50 Companies that Care, Live Nation Entertainment is the global leader in live entertainment and ticketing. Our world-class portfolio reaches all aspects of the live event and ticketing industry, from ground-breaking software in Ticketmaster, mix of legendary venues and restaurants in House of Blues, production leaders in Concerts, exceptional brand partnerships in Media & Sponsorship, and unparalleled team of artist managers in Artist Nation supported by diverse professionals in all facets of Corporate operations.
We recognize that our most important assets are our employees, the rock stars who keep the live experience going. Generous vacation, healthcare, and retirement benefits are just some of the great perks we offer to support our global workforce of more than 38,000. For any stage in your career, our many unique benefit programs are designed to help you live life to the fullest. We offer student loan repayment to support recent grads, six months of paid caregiver leave to support new parents, perks like Roadie Babies (bring your little ones & a caretaker along with you on work trips) and Music @ Home (stipend to cultivate your little ones’ music interest), and tuition reimbursement to fuel your ongoing professional development. Plus, working for the world's largest live event and ticketing company means you'll have access to free concerts, festivals, sports games, and more through our exclusive employee ticket concierge.
There is no bigger stage for your career. See what your future looks like at Live Nation Entertainment.