Experience Inc. Jobs

Job Overview:

The Marketing Manager for theEast Regionwill be the go-to-personfororchestrating local go-to-market plans,leadingexecution on the integrated marketing planand building relationships with key stakeholdersacrossthe East.The manager will collaborate closely with the Director of Marketing and the business development team todrive alignment between thesales and the marketingteams and in partnership with the lead generation team, deliver engagement to drive growth.This role will lead all local pursuit and client event planning and execution for their markets.It is a pivotal role to drive brand and growth marketing and havea lasting impactacross the East Region.

Your Responsibilities:

• Workwith the Marketing Director,East Region,to manage integrated marketingfor the local markets across the East, balancing the global marketing plan with local plans for events,advertisingand pursuit plans

• Developrelationshipswith key stakeholders in their markets including the business development team,operationsand human resources;Integratinga variety ofsales and marketinginitiativeswill be a key focus for this role and their relationship with the business development team will bevitalto their success

• Executelocal go to market marketing plans tied to thesalesplans for the markets, leading local execution and briefing the lead generation team for growth marketing campaigns including emailcampaignsand digital advertising

• Book local advertising for their marketsand manage their local advertising plan; brief the creative and content team for development of advertising to support their plan

• Drivelocal associateparticipation innew businessreferral program, including. creationbriefing for collateral for internal promotion;drive participationInlocal online reputation program to drive online reviews for their market(s)

• As neededin a givenmarket, develop a marketing plan to support the ancillary service business(s) that includesa focus on internal marketing targeting operations and external marketing targeting clients and pursuits

• Lead the process to secure local photography and content from their market(s) for the global social media accounts;identifyPR worthy stories and content, responsible for coordinating subject matter experts for PR opportunities

• Accountable for developing briefs in support of their local go-to-market plan

• Partner with the Director of Marketing to create custom assets to drive targeted prospect engagement Including but not limited to sales-ready collaterali.e.talk tracks and custom landing pages as needed

• Manage their local marketing budgets in partnership with the Director

• Support thespecial eventsteamwith creative assets

• Support event specialist and marketing director with event strategy

Skills & Qualifications:

• Ability to communicate effectively in both oral and written form

• Excellent people and relationship-building skills and ability to successfully work with a wide range of personnel including office staff and all levels of management.

• Strong project management and time management skills, ability to prioritize and work efficiently under pressure

• Ability to coordinate events and drive results aligned with company growth and retention goals.

• Collaborative attitude and team player

• Exceptional interpersonal and organizational skills

• Flexible and adaptable approach toward change

• 5+ years marketing experience

Compensation: $90,000 - $95,000/Annually

What We Offer:

As a full-time associate, you will be eligible for full comprehensive benefits to include your choice of multiple medical plans, dental, vision. In addition, you will be eligible for time off benefits, paidholidaysand a 401k with company match.