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Experiential Marketing/Events Specialist

At Wolfspeed, we do amazing things in a human way.

We know that the achievements of our organization are due to the passion, hard work and creativity of our employees. We celebrate different perspectives to foster excellence across our organization, and our goal is to make diversity a foundation of what we do. We are proudly building an environment where you can bring your authentic self to work.

• Enjoy doing things that people say can’t be done? Innovation is at the center of everything we do.
• Hate red tape? We remove roadblocks instead of creating them.
• Working parent? We provide childcare assistance and paid parental leave.
• Student? We offer continuing education assistance.
• Looking for community? There are many ways to get involved, from Employee Resource Groups to local outreach.

Here’s the Gist:

Wolfspeed is seeking an Experiential Marketing professional to lead its global trade show and events program. We’re looking for a team player, with a high capacity for organization and passion for details. A successful candidate will be a strong communicator who loves a project plan.   

The Day-to-Day :

• Event Management:
  • Manages event project planning, tracking and execution from kick-off call to post-show debrief. 
  • Support and organize tradeshow participation including sponsorships, booth space, demo logistics, team dinners, miscellaneous event logistics, and post-show evaluations and reports. 
  • Assist with global events budget tracking, including creating POs, vendor onboarding, and AP troubleshooting. 
  • Direct logistics for other miscellaneous meetings, dinners and symposiums.  
  • Manage giveaways selection, ordering and inventory with vendor. 
  • Support the hotel block booking process and/or coordinate rooming list with in-house travel team. 
  • Collaborate with sales enablement to provide show briefs and promotion to sales. 
•  Asset Management Oversight:
  • Coordinate booth design, construction, and services with all stakeholders and vendors involved in partnership with BU or regional marketing teams. 
  • Maintain vendor relationships for the storage, production, labor and shipping of equipment
  • Establish and manage inventory protocols
• Event Technology & Services
  • Oversee sourcing, implementation, and maintenance of software used to manage trade shows, meetings, and events, including but not limited to registration, delivery platforms, mobile apps, lead capture, trade show management systems, event management systems, and networking tools
  • Manage negotiation and contracting of AV, show services, and shipping
  • Manage lead capture procedures and provide actionable data for constituents

This Job is Right for You if You Have (Minimum Requirements): 

• Bachelor’s Degree or equivalent work experience in Marketing, Advertising, Communications, PR or related field 
• 5+ years of experience in event, tradeshow and/or meeting planning 
• Strong project and time management skills 
• Team player, willing to work collaboratively  
• Soft skills required to communicate tasks, deliverables and feedback to colleagues and vendors
• Analytic thinking skills to understand key metrics, derive insights, evaluate performance, and recommend improvements
• Ability to anticipate and adapt to complications and come up with contingency plans
• Travel to events on-site as needed

This role may require additional duties and/or assignments as designated by management.

To put it legally –Wolfspeed is an equal opportunity employer.

We recruit, employ, train, compensate and promote regardless of race, sex, religion, color, national origin, disability, age, veteran status, gender identity, sexual orientation and other protected status as required by law.