Job Information
VF Corporation Vice President, Global Design (Dickies) in Costa Mesa, California
Vice President, Global Design (Dickies)
Here at Dickies, our purpose is to champion the passion, pride and power of work. For a century, we’ve celebrated ordinary people making extraordinary things. As the senior creative design leader for the Dickies brand, you’ll be part of the VF Design community, accountable for establishing the design vision, long-term strategies, and visual standards across the global product categories. You will define and oversee the overall design strategy that creates an emotional connection with our consumers and delivers on our business plan and financial targets.
You will lead the product creation and Go-to-Market processes, in collaboration with the Global Merchandising and Marketing leaders, to design inspirational, industry-leading, high-quality technical and innovative products with an authentic brand DNA. With a track record in managing successful creative design teams and providing dynamic, visible, inspirational leadership, you’ll be the creative force that drives our product strategies and the brand’s long-term growth.
As a trusted and collaborative member of our global leadership team, you will report to the Global Brand President, Dickies. You’ll lead the Global Apparel Design teams, including Men’s, Women’s, Kids’, Creative, Color Material and Trends, and Design Operations.
Join the Dickies Family
Dickies has spent nearly a century crafting innovative workwear known for its performance, durability and comfort. Since 1922, Dickies has continued its long legacy of designing quality workwear and work-inspired apparel at a price anyone can afford. What began as a humble denim bib overall company has grown into a worldwide force, weaving together cultural movements with a rigorous commitment to straightforward style and long-lasting ingenuity.
In 2017, Dickies was acquired by VF Corporation, the parent company of global powerhouse brands such as Vans®, The North Face® and Timberland®. Powerful brands that are fueled by insights and innovation put us at the heart of our consumers’ lives. Many of our brands lead their respective categories, and some have risen to iconic status. VF is the ideal steward to honor Dickies' heritage while providing a platform for growth that ensures continued success for another century. We are a purpose-led company that seeks not only to succeed in business, but also to leverage our success and resources to make the world better. We power movements of sustainable and active lifestyles for the betterment of people and our planet
How You Will Make a Difference
What you will do:
Champion a global brand design philosophy aligned to the Brand DNA for all product categories to inform both the current and long-term design approach for Dickies.
Define and lead the global, Work and Lifestyle product strategy and direction, including brand aesthetics and visual standards to drive competitive market advantage and business growth
Lead the Go-to-Market process in collaboration with Global Merchandising and Global Marketing leaders to define seasonal strategies and creative concepts, trend and color strategy, and big ideas to achieve seasonal targets, timelines, and consumer demand
Lead, inspire and motivate teams of design professionals to achieve business initiatives and goals while developing their skills and building talent succession
Collaborate on the product creation budget to deliver on financial targets and KPI’s including gross margin, SKU complexity, global commonality, product sell-through
As part of the broader VF Design Community, be an inspiration and collaborative leader whose influences and elevates design throughout the organization
How you will do it:
Foster and maintain collaborative partnerships with the Global Merchandising leader to develop compelling product stories and collaborations and the Global Marketing leader to establish and drive key brand strategies, the brand creative vision, and market strategies to drive big ideas and newness to ensure continued innovation and brand elevation
Attract and develop design professionals to enhance individual growth and build a talent pipeline to ensure the future success of all brands within the VF enterprise
Through actions and example, ensure that VF’s values, including inclusion, diversity, social and environmental stewardship, are fully incorporated into business strategies and interactions
What success looks like :
You are a creative and innovative leader with an engaging, inspiring executive disposition
You possess the business acumen and consumer understanding, ability to drive execution and decision-making, build strategic work relations with trust and effective communication, and deliver on your commitments.
In building and maintaining a successful team, you coach and develop others with empowerment and by facilitating change while leveraging cultural diversity
With your leadership skills, you sell the vision, build organizational talent, encourage entrepreneurship, and coach and develop others by leading change
As you establish strategic direction, you drive for execution with a passion for results
With global acumen, you cultivate networks with compelling communication, influence, and cultural and interpersonal relationships
Free To Be, Inclusion & Diversity
As a purpose-led, performance driven company, we strive to foster a culture of belonging based on respect, connection, openness and authenticity. We are committed to building and maintaining a workplace that celebrates the diversity of our associates, allowing them to bring their authentic selves to work every day.
Skills for Success
Years of Related Professional Experience : 15 years or more of progressive experience with five to seven years of managerial experience
Educational Position Requirements : Formal education and subsequent undergraduate/graduate degrees, such as a master’s or bachelor’s degree, preferably in Design and Fashion, or a related field, are nice to have, but we are most interested in your total experience and professional achievements
What we expect you already know:
Business based skills
Recognition of the brand’s target market and consumer attributes
A true understanding of regional consumer preferences and market differences
The resourcefulness to influence cross-functional and regional teams
The ability to negotiate, influence, and collaborate with other key decision-makers in a complex matrixed environment
Knowledge of costing components and product fabrication with the ability to achieve margin targets
The ability to balance creativity and bottom-line business needs
Creative/Design based skills
Profound expertise in product design and creation
An in-depth knowledge of design techniques, processes, and technology
A strong comprehension of product construction, color trends, textiles, and materials
A proven ability to create a new concept and bring it to reality
A strong eye for product aesthetic and visual product merchandising
Leading, managing and developing people-based skills
Leading and managing a global design team
Developing and growing design talent
Creating a trusted and creative culture and environment
Encouraging a growth mindset and desire to push the envelope of creativity.
What we will teach you:
Career ownership, enabling you to build your knowledge and experience across different brands and even other countries
To thrive in a supportive feedback-based culture where respect and integrity guide us in what we do
How to grow, both professionally and personally, with tailored training – from a thorough induction to ongoing online and face-to-face training
Be part of an inclusive environment where people of diverse backgrounds, lifestyles, and nationalities love working together
To inspire others to step outside and make it better, make a difference by using purposeful actions first and encourage others to join you, believe in collaboration and work to create positive transformations, and initiate and propose bold ideas for innovation and progress
VF Guiding Principles: Live with Integrity, Act Courageously, Be Curious, Act with Empathy, and Preserve.
What’s in it For You
We’re in the business of unleashing human potential, driven by the ideas, energy and commitment of our people. That’s why we offer comprehensive benefits that encourage mental, physical and financial well-being for all VF associates. When it comes to benefits, we’re the total package. Go to MyVFBenefits.com and click on “Looking to Join VF?” to learn more.
Our Parent Company, VF Corporation
VF is one of the world’s largest apparel, footwear and accessories companies connecting people to the lifestyles, activities and experiences they cherish through our family of iconic outdoor, active and workwear brands. At the heart of our journey lies our company-wide purpose: We power movements of sustainable and active lifestyles for the betterment of people and our planet. This is our purpose. It’s the reason we come to work every day. It’s a commitment shared by our global associates across all brands. Our purpose unites us and leads us to pursue our goals, together. This is our calling. Learn more at vfc.com
We just have one question. Are you in?
Hiring Range :
$293,760.00 USD - $367,200.00 USD annually
Incentive Potential : This position is eligible for additional compensation awards that may include an annual incentive plan, sales incentive, or commission potential. Specific details of the additional compensation eligibility for this position will be provided during the recruiting and interview process.
Long-Term Incentive Potential : This position is eligible to participate in a Long-Term Incentive Plan. Specific details of the plan will be provided during the recruiting and interview process.
Benefits at VF Corporation : You can review a general overview of each benefit program offered, including this year's medical plan rates on www.MyVFbenefits.com and by clicking Looking to Join VF? Detailed information on your benefits will be provided during the hiring process.
P lease note, our hiring ranges are determined and built from market pay data. In determining the specific compensation for this position, we comply with all local, state, and federal laws.
At VF, we value a diverse, inclusive workforce and we provide equal employment opportunity for all applicants and employees. All qualified applicants for employment will be considered without regard to an individual’s race, color, sex, gender identity, gender expression, religion, age, national origin or ancestry, citizenship, physical or mental disability, medical condition, family care status, marital status, domestic partner status, sexual orientation, genetic information, military or veteran status, or any other basis protected by federal, state or local laws. If you are unable to submit your application because of incompatible assistive technology or a disability, please contact us at peopleservices@vfc.com . VF will reasonably accommodate qualified individuals with disabilities to the extent required by applicable law.
Pursuant to all applicable local Fair Chance Ordinance requirements, including but not limited to the San Francisco Fair Chance Ordinance, VF will consider for employment qualified applicants with arrest and conviction records.
VF Diversity Vision Statement VF is committed to creating an inclusive environment that welcomes and values the differences among all of our associates, customers, suppliers and the communities in which we live and conduct business. The continued success and growth of VF is enhanced through initiatives that promote diversity throughout VF around the world.VF is an equal employment opportunity/ affirmative action employer of minorities, females, protected veterans and the disabled. VF is committed to providing equal opportunities in employment, and treating our VF associates and VF applicants without discrimination on the basis of their race, color, gender, age, national origin, religion, sexual orientation, gender identity or expression, marital status, citizenship, disability, protected veteran status, HIV/AIDS status, or any other legally protected factor.
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