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Description Northwest Bank is a premier financial services provider focused on delivering best-in-class customer experiences while remaining committed to the local communities we serve. The Consumer Banking Deposit Product Manager will work cross functionally with partners across the organization guided by a core principle of putting the customer front and center. This position will support driving profitable growth of acquisition, relationship deepening and retention through the development, design and promotion of Northwest's retail digital banking and deposit product set. The Consumer Banking Deposit Product Manager position will devise, maintain, monitor and disseminate reporting and insights related to competitive activity, pricing, profitability, customer growth and product mix within their portfolio of focus. This position is also responsible the continued evaluation and recommendation of new product features/functionality and process enhancements. This role will have effective collaboration with key bank partners, including line of business leadership, marketing, technology and information systems, customer experience, enterprise project management, compliance, finance and training. Additionally, the Consumer Banking Deposit Product Manager will execute projects to support enhancements, product launches and marketing campaigns. Essential Functions * Product Development and Management: * Support the end-to-end lifecycle of Consumer/Small Business Deposit products, including ideation, conceptualization, design, development, pricing, fees, and ongoing enhancement * Ensure product offerings are competitive, compliant, and aligned with customer needs. Work closely with partners to integrate deposit product offering into our full product/services suite * Execute on and participate in new projects * Portfolio Management: * Monitor and report on portfolio trends including P&L, Balances, Fee income, productions, attrition. Provide corrective action recommendations when performance is not in line with expectations * Produce annual and strategic plans for Deposit Portfolio * Work closely with Treasury to support overall bank funding * Manage group of Vendors leverage to deliver products/services * Market Research and Analysis: * Stay abreast of market trends, competitor offerings, and evolving client requirements. Use market signals and insights to identify opportunities for new product introductions or enhancements to existing products * Perform the continuous benchmarking effort related to our Deposit Product offering * Partner with Marketing teams on customer research related to deposit portfolio * Cross Functional Collaboration: * Partner with Support Services to ensure processes, procedures, policies, and systems are functioning as designed and partner on projects for implementation * Work closely with marketing to develop and implement marketing initiatives to drive awareness, adoption and engagement of products and solutions. * Work in partnership with training and sales development teams to develop effective change management and communications to ready customer-facing teams * Work closely with marketing and corporate communications partners to develop launch strategy and communications plan * Partner with technology and information systems to implement requisite system changes and test and validate changes * Risk Management: * Have solid understanding of first line of defense, the importance of risk management and their roles and responsibilities therein * Knowledge of fundamental regulations governing U.S. retail deposit accounts, payments, and digital banking services, including but not limited to Regulation DD, Truth in Savings, Regulation E, Regulation CC, Bank Secrecy Act (BSA), Patriot Act and Office of Foreign Assets Control (OFAC). Apply this knowledge to ensure compliance, risk management, and proper regulatory reporting