Experience Inc. Jobs

Marketing Support Specialist Thank you for your interest in Loyola University Chicago. To view open positions, please enter your search criteria below. You may view all open positions by not specifying any search criteria and selecting the "Search" button. Bookmark this Posting | Print Preview | Apply for this Job

Position Details

Position Details

Job Title Marketing Support Specialist

Position Number 8102523

Job Category University Staff

Job Type Full-Time

FLSA Status Exempt

Campus Chicago-Water Tower Campus

Department Name UNIV MARKETING & COMMUNICATION

Location Code UNIVERSITY MARKETING & COMMUNICATION

Is this split and/or fully grant funded? No

Duties and Responsibilities

The Marketing Support Specialist assists with the planning, execution, optimization, monitoring, and tracking of marketing initiatives and advertising campaigns. As a member of the Marketing & Advertising team of the central University Marketing & Communications ( UMC ) division, this position supports brand awareness and reputational marketing for the overall University, as well as schools and other strategic initiatives.

The successful candidate will support the day-to-day tactical management of a robust marketing and advertising operation that includes digital and social platforms; broadcast and streaming mediums; print and content marketing; and a variety of out-of-home channels. Being versed in data analysis is a plus to assist with campaign targeting, tracking, and evaluation.

Duties and Responsibilities

Reporting to the Associate Director of Marketing Operations, the Marketing Support Specialist will provide operations support for marketing and paid advertising. Duties include, but are not limited to (as other duties may be assigned):

Relationship Management

• Coordinate vendor placement proposals and asset delivery

• Manage internal customer expectations of marketing plans and placements

• Collaborate with teams in UMC to ensure alignment of brand and editorial standards

Campaign Management

• Manage marketing asset library

• Manage secured advertising inventory

• As directed, plan and execute marketing initiatives and advertising campaigns

• Monitor and maintain campaign performance metrics

Tracking & Reporting

• Maintain a list of marketing/advertising opportunities and vendors/placement specifications

• Track assets in-market, along with overall performance metrics

• Assist in the development of weekly, quarterly, annual, and ad hoc reports

  Minimum Education and/or Work Experience

Bachelor’s degree in marketing, advertising, public relations, communications, business or related field

2-4 years of related marketing experience required

Qualifications

Qualifications

• Bachelor’s degree in marketing, advertising, public relations, communications, business or related field

• 2-4 years of related marketing experience required

• Proven organizational skills with experience balancing multiple deadlines

• Excellent time management skills, with ability to manage multiple projects

• Excellent writing, editing, and proofreading skills

• Experience in Google Analytics, SproutSocial, and various advertising management platforms

• Proficiency in Microsoft Office, with advanced skills in Excel

• Experience with Adobe Creative Suite, notably Photoshop, Premiere Pro a plus

• Superior writing and editing communication skills required

• Demonstrated project management and team management skills

• Excellent interpersonal skills and ability to coordinate activities productively with functions and units outside his/her own sphere of control

• Ability to drive results and multitask in a collaborative, consensus-focused organization

• Superior abilities for operational and strategic planning a must

• High ethical standards and integrity required

Preferred Qualifications

• Proficiency in project management

• 5+ years of advertising and/or agency experience

  Certificates/Credentials/Licenses

N/A

Computer Skills

Experience in Google Analytics, SproutSocial, and various advertising management platforms

Proficiency in Microsoft Office, with advanced skills in Excel

Experience with Adobe Creative Suite, notably Photoshop, Premiere Pro a plus

Supervisory Responsibilities No

Required operation of university owned vehicles No

Does this position require direct animal or patient contact?

Physical Demands None

Working Conditions None

Open Date 07/16/2021

Close Date

Special Instructions to Applicants

Diversity and Inclusion Statement

As one of the nation’s largest Jesuit, Catholic universities, Loyola University Chicago fosters a transformative cultural experience that honors diversity, equity, and inclusion (https://www.luc.edu/diversityandinclusion/) . We are committed to not only recruiting, but also retaining a diverse, mission driven workforce and enabling a culture of inclusiveness in an environment that values service excellence, stewardship, personal well-being, and professional development for all of our employees. Loyola University Chicago supports its staff and faculty with a wide array of affordable, comprehensive and competitive benefits (https://cld.bz/c/sy7N6a?utm_medium=email&utm_source=transactional&utm_campaign=CldBz-Share-Collection) centered on health and wellness, financial security, equity, and work-life balance. We actively seek those who wish to join our faculty, staff, and students in a community of diverse opinions, perspectives, and backgrounds supporting our Jesuit mission and striving toward the same goal of being persons for and with others.

Quick Link for Posting https://www.careers.luc.edu/postings/16639