Job Information
Union Advertising Operations Specialist in Charlotte, North Carolina
Over the past decade at Union (https://union.co/) , we’ve worked hard to establish an open, collaborative, creative agency environment. We continue to grow and change with the needs of our clients to include our most recent evolution, joining Valtech, a global business transformation company. Our creative & performance marketing expertise, combined with Valtech (https://www.linkedin.com/company/valtech/) ’s market reach & resources, will accelerate Valtech’s expansion of marketing services in North America. This new partnership will take our existing boutique shop to a global scale. Together, we will transform how our clients build relationships with their customers by providing end-to-end technology and marketing services that support the entire customer experience journey. We’re thrilled for this next chapter under a shared vision with our new Valtech colleagues & clients around the world.
If you’re looking to create best in class, integrated campaigns at a boutique creative agency, backed by the power of a global network, drop us a line.
We’re looking for an Advertising Operations Specialist that will act as the central hub, helping to serve multiple of our internal teams, including Paid Media, Project Management,Data and Creative. This role is key to the success of our digital paid media campaigns through the management from pre-launch through to post-launch. The Ad Op Specialist will work across Publisher Direct, Programmatic, Digital Audio, OTT and more channels to build and manage workflow documents, spec decks, timelines, ad trafficking and the QAing process. The Ad Ops Specialist will work closely with the Project Management team to communicate all deadlines for specs, creative and ad trafficking to ensure deliverables are completed in a timely manner. In order to be successful in this role, this individual must have exceptional communication skills, be detail-oriented and have great time management skills.
Requirements
Roles & Responsibilities
Set up digital campaigns in the ad-serving network (Campaign Manager)
Launch Campaigns, QA assets and identify errors
Coordinate and build media workflows
Lead communication between publishers and media team
Create spec decks and build out timelines for deliverables
Traffic ad assets to publishers
Keep a pulse on all active tasks, ensuring resources are up to speed and clear on deliverables.
Ensure all team members are aware of deadlines, requirements and specifications.
Communicate to the Delivery Director early and often if you feel your team is not on track to meet deliverable due dates.
Assist across teams on ad-serving fees, billing and invoices
Create and implement UTM tracking
Populate excel reports on asset/campaign performance
Qualifications:
1+ years of experience in a relevant position, digital operations experience preferred.
Certifications in Google analytics and any other relevant technology platforms
Experience in Campaign Manager
Knowledge of the digital media landscape and strong organizational skills to manage multiple clients and publishers at one time.
Bachelor's degree in relevant field
Effective problem-solver and generator of creative innovative solutions
What we’re looking for:
Over the years, Union has built an open and fun environment around our six core values; Creativity, Innovation, Collaboration, Kindness, Passion, and Hard Work. Therefore, regardless of the position, we are looking for people to join the team that have:
Ability to think creatively
Ability to bring innovative solutions to the table
Ability & desire to work collaboratively within a team environment
Genuinely nice and kind personality
Passion for not just fulfilling an assignment, but in adding value, pushing the boundaries and creating amazing work
Hard-working & self-motivated mindset
Ability to juggle multiple projects
Ability to quickly resolve issues as they arise
Up-to-date knowledge of current trends
Meticulous attention to details and overall product quality
Benefits
Paid Time Off
Summer Fridays
Health Insurance
Profit Sharing Program
Latest MacBook Pro
Matching 401K
Professional Development
Remote work weeks
Hybrid work schedule