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Eliassen Group RedPoint Campaign Builder in Charleston, West Virginia

RedPoint Campaign Builder

Anywhere

Type: Contract-to-Hire

Category: Data

Industry: Insurance

Workplace Type: Remote

Reference ID: JN -122024-91854

Date Posted: 12/02/2024

Shortcut: http://careers.eliassen.com/Dkbdwd

  • Description

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Description:

The Redpoint Campaign Builder is our hands-on-keyboard resource focused on product enablement by helping up-skill resources on the CDP while partnering with them on interaction builds and overall product usage. They’ll also serve a key role on the Product Team as a SME of our Customer Data Platform by influencing our CDP strategy and roadmap.

We can facilitate w2 and corp-to-corp consultants. For our w2 consultants, we offer a great benefits package that includes Medical, Dental, and Vision benefits, 401k with company matching, and life insurance.

Rate: $70 - $80 / hr. w2

100% Remote

Experience Requirements:

  • 5+ years prior experience with marketing technology required (Redpoint highly preferred), particularly those used to create multi-channel marketing campaigns.

  • This could include, but is not limited to, tools such as Adobe’s Experience Platform, Salesforce Marketing Cloud, Braze, and Optimove.

  • 2+ years prior, hands-on-keyboard experience with a Customer Data Platform required.

  • Big bonus points for experience with Redpoint Global's rgOne platform, but any prior hands-on CDP experience is very relevant.

  • Example of other CDP vendors where your experience is relevant includes, but is not limited to, Action IQ, Adobe Real-Time CDP, mParticle, Salesforce, Tealium, and Twilio Segment.

  • Prior experience helping train people on marketing technology required.

  • You need to be excited about the opportunity to help others learn the skills necessary to operate on our CDP.

  • Segmentation proficiency required .

  • You need to have demonstrated experience in audience segmentation based on customer behavior, demographics, preferences, and other groupings.

  • Journey orchestration experience required .

  • Includes setting up end-to-end recurring campaigns with optimization mechanisms like choosing best outreach channel over a period of time based on previous engagement, setting up A/B tests etc.

  • You should be able to speak to how the marketing technologies you've used are able to power personalized experiences or where they've perhaps fallen short in doing so.

  • You should be familiar , comfortable , and passionate about data, including:

  • Familiarity with data mapping, transformation and ETL processes.

  • Proficiency in SQL required: you don't need to be able to write complicated SQL from scratch, but you should be able to interpret statements to assist in troubleshooting.

  • Experience with data governance principles will be highly valued.

  • Understanding of database structures.

  • Experience designing and configuring tests to measure incremental performance as well as configuring metadata to enable their measurement.

  • How data can be used to power personalized experiences.

  • Beyond being a hands-on-keyboard rockstar, you need to be comfortable in continuous conversation with your business partners to understand requirements and requirement changes, while also informing the business strategy based on what's possible in the CDP.

  • To this end, you need to have a positive outlook and very collaborative nature, while caring about the nitty gritty details.

Skills, experience, and other compensable factors will be considered when determining pay rate. The pay range provided in this posting reflects a W2 hourly rate; other employment options may be available that may result in pay outside of the provided range.

W2 employees of Eliassen Group who are regularly scheduled to work 30 or more hours per week are eligible for the following benefits: medical (choice of 3 plans), dental, vision, pre-tax accounts, other voluntary benefits including life and disability insurance, 401(k) with match, and sick time if required by law in the worked-in state/locality.

Please be advised- If anyone reaches out to you about an open position connected with Eliassen Group, please confirm that they have an Eliassen.com email address and never provide personal or financial information to anyone who is not clearly associated with Eliassen Group. If you have any indication of fraudulent activity, please contact InfoSec@eliassen.com.

About Eliassen Group:

Eliassen Group is a leading strategic consulting company for human-powered solutions. For over 30 years, Eliassen has helped thousands of companies reach further and achieve more with their technology solutions, financial, risk & compliance, and advisory solutions, and clinical solutions. With offices from coast to coast and throughout Europe, Eliassen provides a local community presence, balanced with international reach. Eliassen Group strives to positively impact the lives of their employees, clients, consultants, and the communities in which they operate.

Eliassen Group is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, pregnancy, sexual orientation, gender identity, national origin, age, protected veteran status, or disability status.

Don’t miss out on our referral program! If we hire a candidate that you refer us to then you can be eligible for a $1,000 referral check!

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