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Insight Global Digital Content Coordinator in Chanhassen, Minnesota

Job Description

Our mobile app is the key to unlocking a robust ecosystem of content as well the extensive offerings within our clubs across North America. In this role, you will support the mobile marketing team to connect both club-access members and digital members with valuable, relevant content and experiences. With a user-first mentality, you will ensure fresh, strategic, cohesive, and on-brand content keeps members engaged. You will review results and make strategic recommendations to increase user satisfaction, retention, and engagement and help bring the big-picture vision to life.

Job Duties and Responsibilities:

-Coordinates the day-to-day content needs for the mobile app

-Manages content calendar, ensuring content is added and removed in a timely manner

-Ensures content is relevant, fresh, formatted properly, and aligned to enterprise themes

-Reviews analytics to optimize toward goals

-Requests new creative as needed and manages feedback process with the creative team

-Writes clear, compelling short-form copy and CTAs

-Works closely with authoring team to create new screens and maintain existing screens

-Maintains app and deep links, requesting new ones when needed and sharing with appropriate parties

-Conducts market research on competitor apps and provides strategic recommendations accordingly

-Supports other projects as needed

We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to HR@insightglobal.com .

   

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Skills and Requirements

-3+ years of digital marketing experience

-Experience with app or website content management

-Organized with the ability to manage multiple projects at once

-Strong writing skills with keen attention to detail

-Willing to take on sometimes tedious, day-to-day, keep the lights on type work

-Strong sense of accountability and drive: takes initiative and ownership of work without handholding

-A self-sufficient problem solver: can handle a quick-pivot environment, evolving processes, and assignments that are often informal/not fully defined

-Confident communicator that proactively seeks help and input from teammates and leadership

-Curious and eager to learn and contribute -Bachelor's degree in marketing, communications, or a related business field

-3+ years working in a fast-paced environment

-Experience with Adobe Experience Manager

-Familiar with project management systems (JIRA, Workfront) null

We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal employment opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment without regard to race, color, ethnicity, religion,sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military oruniformed service member status, or any other status or characteristic protected by applicable laws, regulations, andordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or the recruiting process, please send a request to HR@insightglobal.com.

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