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Description

You Lead the Way. We’ve Got Your Back.

With the right backing, people and businesses have the power to progress in incredible ways. When you join Team Amex, you become part of a global and diverse community of colleagues with an unwavering commitment to back our customers, communities and each other. Here, you’ll learn and grow as we help you create a career journey that’s unique and meaningful to you with benefits, programs, and flexibility that support you personally and professionally.

At American Express, you’ll be recognized for your contributions, leadership, and impact—every colleague has the opportunity to share in the company’s success. Together, we’ll win as a team, striving to uphold our company values and powerful backing promise to provide the world’s best customer experience every day. And we’ll do it with the utmost integrity, and in an environment where everyone is seen, heard and feels like they belong.

Join Team Amex and let's lead the way together.

How will you make an impact in this role?

In this position, Growth Marketing Manager will be in charge of defining the future of new lending Model. Using a strong external view to understand consumer needs and new trends on financial and everyday spend behavior, as well as how Amex can continue offering powerful banking in new solutions.

Innovation Manager will be responsible of defining and building on new structured ways of delivering lending services and new product enhancements. This position will be reporting to lending Director and should be accountable to manage his own pipeline in Innovation.

This Manager will be closely working with will Lending HQ Central Team and as well as key cross functional local partners, including, Risk, Finance, Pricing, Servicing, EDA, GCI, GCO, Compliance, central lending teams.

Digital Marketing is required to ensure success of this product, media management and user experience optimization is a must in the skillset needed. To manage and optimize various marketing campaigns, from paid search and social media to affiliate and retargeting campaigns, ensuring maximum return on investment.

Project management skills are also required to ensure the build of the process, execution and engagement with all functional areas is optimal.

Key responsibilities include:

Define and execute Marketing strategy.

Channel management towards awareness to conversion.

Media optimization – channel and message

UX Optimization

Expert on creating Cost and benefit Analysis for the Innovation Ideas

Create and execute product and business strategy.

Qualifications

Advanced English

Digital Channels management and Digital performance.

Growth Marketing.

Product and business strategy development and ejecution.

Strategy design, planning and execution: Strong strategic thinker with track record of developing and implementing strategies that thoughtfully consider and balance industry and competitive dynamics, customer insights and commercial implications.

UX knowledge.

Digital marketing and digital project management proven experience.

Experience in financial services, fintech, product management and high level of fluency in P&L drivers.

Excellent written and verbal communication.

Highly analytical with experience leveraging different types of data to form hypotheses, test hypotheses and ultimately build a recommended strategy.

Proven track record of identifying customer insights to build a strategy.

High collaboration skills and easy to make relationships inside and outside the organization.

Qualifications

We back our colleagues and their loved ones with benefits and programs that support their holistic well-being. That means we prioritize their physical, financial, and mental health through each stage of life. Benefits include:

• Competitive base salaries

• Bonus incentives

• Support for financial-well-being and retirement

• Comprehensive medical, dental, vision, life insurance, and disability benefits (depending on location)

• Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need

• Generous paid parental leave policies (depending on your location)

• Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)

• Free and confidential counseling support through our Healthy Minds program

• Career development and training opportunities

Offer of employment with American Express is conditioned upon the successful completion of a background verification check, subject to applicable laws and regulations.

Job: Marketing

Primary Location: Mexico-CDMX-Mexico City

Schedule Full-time

Req ID: 24006035