Experience Inc. Jobs

Sr. Copywriter (Commerce)

• Location Billund, Denmark

• Job ID 0000016218

• Category Creative & Design

Job Description

Do you want to write extraordinary content for one of the most loved brands in the world?

Bring your comprehensive understanding of the creative commerce landscape, combined with your brilliant way with words, to write copy for everything from product launch campaigns, to purposeful content that engages with shoppers and builds brand love!

Core Responsibilities

To be part of the conceptualisation and creative development of global commerce campaign content, you will be developing creative copy to be used in communication that embodies the LEGO tone-of-voice. With this role comes communicating ideas clearly and strategically to marketing partners and collaborators. Moreover, you will:

• Be our creative problem solver & conceptual thinker – when you’re not writing, you’ll dream up and bring to reality new ways to engage with parents and shoppers

• Write copy, lots of copy – copy in flawless English that inspires, is direct and explains the value of our play. From commerce headlines, scripts, retail in-store, pure player ads, shoppable social and commerce landing pages to all the “R’s” (Q, A & V).

• Be crafting business driving, portfolio-worthy work by taking an idea from initial concept to final execution and everything that involves – concepting, refining, communicating, refining again, producing, etc.

• Collaborate with and support art directors, strategists and other teammates in creative workshops and concept development.

Play your part in our team succeeding

The Senior Commerce Concepter and Writer belongs to the group of top creative employees in the LEGO in-house agency. Responsible for ensuring that the LEGO Agency delivers best-in-class commerce communication through integrated creative campaigns & executions. The creative we are looking for should be as strong in ideas as they are in crafting every detail of their copy. You will report to a Sr. Creative Lead and work with a team of dedicated Creative creatives cross our Global teams.

Do you have what it takes?

• Minimum 3+ years of commerce experience.

• A strong understanding of how commerce is used across various channels to do everything from establishing shopper awareness to driving understanding and conversion.

• A self-starter, able to work independently or in a team and a have sharp eye for detail

• Excellent communication, writing and presentation skills

• Your written English is flawless

• Experience working with children's brands is an advantage

Please add your portfolio when applying for this role

Please note that relocation support is not offered for this role

#LI-RR1

What’s in it for you?

Here are some of what to expect:

• Family Care Leave – We offer enhanced paid leave options for those important times.

• Insurances – All colleagues are covered by our life and disability insurance which provides protection and peace of mind.

• Wellness – We want you to be your best self, so you'll have access to the Headspace App and lots of wellbeing initiatives and programmes run by local teams where you are based.

• Colleague Discount – We know you'll love to build so from day 1 you will qualify for our generous colleague discount.

• Bonus – We do our best work to succeed together. When goals are reached and if eligible, you'll be rewarded through our bonus scheme.

• Your workplace –When you join the team you'll be assigned a primary workplace location i.e. one of our Offices, stores or factories. Our hybrid work policy means an average of 3 days per week in the office. The hiring team will discuss the policy and role eligibility with you during the recruitment process.

Children are our role models. Their curiosity, creativity and imagination inspire everything we do. We strive to create a diverse, dynamic and inclusive culture of play at the LEGO Group, where everyone feels safe, valued and they belong.

The LEGO Group is proud to be an equal opportunity employer. We are committed to equal employment opportunity and equal pay regardless of e.g. race, colour, religion, sex, national origin, sexual orientation, disability or gender identity.

The LEGO Group is fully committed to Children’s Rights and Child Wellbeing across the globe. Candidates offered positions with high engagement with children are required to take part in Child Safeguarding Background Screening, as a condition of the offer.

Thank you for sharing our global commitment to Children’s Rights.

Just imagine building your dream career.

Then make it real.

Join the LEGO ® team today.