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Bimbo Bakeries USA Senior Analyst Category Management in Bentonville, Arkansas

Senior Analyst Category Management in Bentonville, AR at Bimbo Bakeries USA

Date Posted:5/18/2023

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Job Snapshot

  • Employee Type:


  • Location:

    Bentonville, AR

  • Job Type:


  • Experience:

3-5 years

  • Date Posted:


  • Job ID:


Job DescriptionHave you ever enjoyed Arnold®, Brownberry® or Oroweat® bread? A Thomas’® English muffin or bagel? Or perhaps snacked on a Sara Lee®, Entenmann’s® or Marinela® cake or donut? If the answer is yes, then you know Bimbo Bakeries USA!More than 20,000 associates in bakeries, sales centers, offices and on sales routes work to ensure our consumers have the freshest products at every meal. In addition to competitive pay and benefits, we provide a safe and inclusive work environment that appreciates diversity, promotes development and allows our associates to be their authentic selves.

Position Description

Senior Analyst BBU Category Management

BASIC PURPOSE/SCOPEThe Senior Analyst of Category Management is responsible for proactively delivering strategic insight in support of Bimbo Bakeries’ sales team. You will gain a complete and detailed understanding of defined categories through utilization of syndicated data and customer specific data sources. Daily responsibilities included but are not limited to, identifying market trends, missed sales opportunities, competitive threats, consumer trends, and pricing anomalies, while collaborating with key internal stakeholders.


  • Utilizes category leadership skills and processes to create actionable and relevant insights that can be applied to retailer specific category strategies and tactics

  • Be able to sell and influence internal stakeholders

  • Understand and apply shelving principles and guidelines

  • Modular/Planogram strategic ideation and execution, followed by tracking of results

  • Analyses of performance within account and ROM to develop actionable recommendations

  • Collaborate with sales to couple insights with strategic initiatives and/or sales objectives

  • Advanced analytical reporting of panel and pos measures in IRI and Luminate

  • Understands and leverages opportunities within demographic measures to capture and retain customers in defined categories.


Job Requirements


  • College Degree required

  • 5+ years of related sales/analytical responsibility is ideal, minimum 2-3. A combination of education, training and experience that results in demonstrated competency to perform the work may be substituted.

  • Experience in Category Management/Development, Shopper Insights, or Space Management.

  • Experience using of PC-based applications (MS Windows and MS Office) with emphasis in ADVANCED Excel proficiency is required.

  • Proficient in operating Retail Link

  • Experience in Power BI required

  • Demonstrated ability in analyzing data, formulating recommendations, developing presentations and presenting action plans to customers to achieve desired business results.

  • Demonstrated strengths in analysis and interpersonal skills, including the ability to communicate with enthusiasm and impact decisions

  • Ability to work in a fast paced, team orientated environment.

  • Must have a sense of urgency and work on tight timelines

  • Strong research skills interpretation - experience in making sense of a wide range of complex data sets and creating actionable findings.

  • Strong leadership and communication skills; both written and verbal.

  • Strong report written and verbal communication skills.

  • Ability to work independently and take charge of projects.

Bimbo Bakeries USA is an equal opportunity employer with a policy that provides equal employment opportunity for applicants and employees regardless of race, color, religion, disability, gender, age, national origin, sexual orientation, gender identity, marital status, pregnancy, veteran status, or any other classification protected by law.