Job Information
Amazon Senior Brand Manager, Netherlands, Prime Video Marketing in Amsterdam, Netherlands
Description
Come build the future of entertainment with us. Are you interested in shaping the future of movies and television? Do you want to define the next generation of how and what Amazon customers are watching?
Prime Video is a premium streaming service that offers customers a vast collection of TV shows and movies - all with the ease of finding what they love to watch in one place. We offer customers thousands of popular movies and TV shows from Originals and Exclusive content to exciting live sports events. We also offer our members the opportunity to subscribe to add-on channels which they can cancel at any time and to rent or buy new release movies and TV box sets on the Prime Video Store. Prime Video is a fast-paced, growth business - available in over 240 countries and territories worldwide. The team works in a dynamic environment where innovating on behalf of our customers is at the heart of everything we do. If this sounds exciting to you, please read on.
The Prime Video Northern Europe marketing team is looking for a seasoned marketing manager to support show and movie marketing campaign launches in the Netherlands. The Senior Brand Manager role executes marketing campaigns, with the support of the wider team, from greenlight, through production and creative development, supporting media planning and social media, as well as liaising with internal studios and talent. You will deliver innovative 360 campaigns to delight customers and drive business and content KPIs.
Key job responsibilities
• Support and execute campaign strategy and planning from title conception to launch
• Partner with a wide-range of internal teams (ranging from Operations, Insights, PR and legal) to identify and prioritize needs and ensure immaculate planning.
• Manage blocking issues, provide escalation management, anticipate and make recommendations on trade-offs, and meet committed delivery timelines.
• Support creative development and delivery of marketing assets across Amazon owned platforms as well as ATL paid media channels, social media, experiential and more
• Point of contact for show specific marketing collaborations and integration beyond the core business of Prime Video
• Manage a wide-range of external partners (creative agencies, production partners)
Overall stakeholder management - document strategies and provide periodic updates to internal and external audiences
• Post campaign analysis and reporting
Basic Qualifications
Experience using data and metrics to drive improvements
Experience communicating results to senior leadership
Experience driving direction and alignment with large cross-functional teams and agency partners
Experience in marketing or marketing research
Experience building, executing and scaling cross-functional marketing programs
Experience communicating results to stakeholders
Experience presenting metrics and progress to goal to senior leadership
Fluent in written and spoken Dutch
Preferred Qualifications
Experience designing and executing joint marketing plans with strategic alliance partners with global footprint
Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
Previous experience in entertainment – TV/Film preferred
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