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SUMMARY OF RESPONSIBILITIES

Manage the franchise sales and development process for the HoneyBaked Ham system to achieve budgeted goals for the number of Franchise Agreements to be awarded and store openings to be completed. Work to develop and implement strategies that will assure continued growth and success in accordance with the overall organizational mission, vision and values.

ESSENTIAL FUNCTIONS

• Oversee the planning and creation of lead generation/marketing tactics. Participate, (and in some cases, lead) market development strategies and planning.

• Organize and lead HoneyBaked representation at various industry/franchising trade shows to generate prospective leads.

• Communicate new processes, procedures and approaches, aligning objectives to actionable tasks, establishing benchmarks and achieving completion of tasks that lead up to and result in franchise sales.

• Monitor and track effectiveness of various lead generation channels to enable effective decision making in the application of lead generation resources to ensure cost- per- sale targets are met.

• Ensure timely response to all prospects during the entire process from initial inquiry through signed agreement.

• Manage and lead the Discovery Day process.

• Work closely with Real Estate and Development leadership in planning and execution of period REC (Real Estate Committee) meetings.

• Establish, communicate and maintain practices that are effective, ethical, confidential and compliant with all applicable legal and regulatory guidelines.

• Assist prospects in their due diligence wherever appropriate and legally permitted.

• Award franchises to approved prospects and complete the necessary Franchise Agreements

• Effectively communicate development progress to all functions of the franchise team and other HoneyBaked divisions and Families

• Partner with HBH Franchise Business Leadership to cultivate and maintain relationships within the HBH franchisee community to identify and activate expansion opportunities through Development Agreements with existing growth-ready franchisees.

• Partner with HoneyBaked General Counsel and the Manager of Franchise Administration on Franchise Disclosure Document updates

• Assist existing HoneyBaked Ham owners desiring to sell their store

KEY RESULT AREAS

• Recruit qualified Franchisees

• Achievement of the budgeted goals for Franchise Agreements and openings on a fiscal year basis

• Lead generation cost per sale at or below budgeted targets (Prepare and achieve Franchise Development cost center budget)

• Continue development of financing sources for prospective franchisees

• Hands-on approach to franchise sales and development including involvement with all facets of the sales cycle

REQUIRED EXPERIENCE

• At least 3 years experience in a Franchise sales leadership role

EDUCATIONAL REQUIREMENTS

• Undergraduate degree in business or related discipline preferred

REQUIRED LICENSES, CERTIFICATES , OR KNOWLEDGE

• Thorough knowledge of Franchise sales law including knowledge of Franchise Disclosure Document, Franchise Agreements, and other necessary documents

• Working knowledge and fluency with lead management/CRM systems

• Excellent verbal and written communication skills

• Organization and time management skills

• Excellent interpersonal skills

• Ability to work in a team environment

WORKING CONDITIONS

• Approximate 25% travel required (depending on location) for trade shows, conferences, candidate in market meetings, period team meetings.

• Atlanta based preferred, not required

SAFETY HAZARDS OF THE JOB

• Minimal hazards/General office working conditions

BUDGETARY RESPONSIBILITY

This position is responsible for revenue generation derived from Franchise fees along and managing the Franchise Development cost center

REPORTS TO THIS POSITION

The Director of Franchise Development position has no full-time positions reporting to it at this time

This job description does not list all the duties of the job. You may be asked by your supervisor or manager to perform other duties. You will be evaluated in part based upon your performance of the tasks listed in this job description.

The Honey Baked Ham Company LLC is an equal employment opportunity employer. The Company’s policy is not to unlawfully discriminate against any applicant or employee on the basis of race, color, sex, religion, national origin, age, military status, disability, genetic information or any other consideration made unlawful by applicable federal, state or local laws. The Company also prohibits harassment of applicants and employees based on any of these protected categories.